{"id":90940,"date":"2021-11-06T10:34:00","date_gmt":"2021-11-06T10:34:00","guid":{"rendered":"https:\/\/blog.boxme.asia\/vi\/?p=90940"},"modified":"2021-11-06T10:34:00","modified_gmt":"2021-11-06T10:34:00","slug":"sieu-sale-ngay-doi-tro-thanh-dong-luc-toan-san","status":"publish","type":"post","link":"https:\/\/boxme.asia\/vi\/sieu-sale-ngay-doi-tro-thanh-dong-luc-toan-san\/","title":{"rendered":"TM\u0110T \u0110\u00f4ng Nam \u00c1: Si\u00eau sale “ng\u00e0y \u0111\u00f4i” tr\u1edf th\u00e0nh \u0111\u1ed9ng l\u1ef1c ch\u00ednh th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng to\u00e0n s\u00e0n"},"content":{"rendered":"

Si\u00eau sale “ng\u00e0y \u0111\u00f4i” 6.6, 8.8, 11.11,… \u0111\u00e3 tr\u1edf th\u00e0nh nh\u1eefng ng\u00e0y h\u1ed9i mua s\u1eafm quen thu\u1ed9c tr\u00ean c\u00e1c s\u00e0n Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u1edbn nh\u01b0 Tmall, Shopee v\u00e0 Lazada. V\u00e0 \u0111\u1eb7c bi\u1ec7t ph\u1ed5 bi\u1ebfn \u1edf th\u1ecb tr\u01b0\u1eddng \u0110\u00f4ng Nam \u00c1. C\u00e1c \u0111\u1ee3t b\u00e1n h\u00e0ng 24 gi\u1edd n\u00e0y \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh l\u00e0 m\u1ed9t th\u00e0nh c\u00f4ng \u0111\u1ed1i v\u1edbi nhi\u1ec1u n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed.<\/p>\n

N\u0103m 2020, b\u00e1o c\u00e1o c\u1ee7a Alibaba cho th\u1ea5y doanh s\u1ed1 b\u00e1n h\u00e0ng v\u00e0o ng\u00e0y 11.11 (Ng\u00e0y \u0111\u1ed9c th\u00e2n) l\u00ean t\u1edbi 74,1 t\u1ef7 USD (GMV)<\/strong><\/a> trong v\u00f2ng 11 ng\u00e0y. Chi\u1ebfn d\u1ecbch b\u00e1n h\u00e0ng ng\u00e0y 11.11.2020 c\u1ee7a Alibaba \u0111\u00e3 ch\u1ee9ng ki\u1ebfn \u200b\u200b470 th\u01b0\u01a1ng hi\u1ec7u tr\u00ean to\u00e0n s\u00e0n t\u1ea1o ra doanh thu h\u01a1n 15 tri\u1ec7u USD m\u1ed7i th\u01b0\u01a1ng hi\u1ec7u<\/strong>.<\/p>\n

\"sieu-sale-ngay-doi-alibaba-11-11\"<\/p>\n

Doanh thu Ng\u00e0y \u0110\u1ed9c th\u00e2n 11.11 c\u1ee7a Alibaba t\u1eeb 2011-2020 (Statista).<\/em><\/p>\n

Th\u1eddi k\u1ef3 \u0111\u1ec9nh \u0111i\u1ec3m, Alibaba x\u1eed l\u00fd 583.000 \u0111\u01a1n \u0111\u1eb7t h\u00e0ng m\u1ed7i gi\u00e2y. Trong th\u1eddi gian 11 ng\u00e0y chi\u1ebfn d\u1ecbch Ng\u00e0y \u0111\u1ed9c th\u00e2n 2020, c\u00f4ng ty h\u1eadu c\u1ea7n c\u1ee7a Alibaba \u0111\u00e3 x\u1eed l\u00fd th\u00e0nh c\u00f4ng h\u01a1n 2,32 t\u1ef7 \u0111\u01a1n \u0111\u1eb7t h\u00e0ng.<\/p>\n

\u0110i\u1ec3m chung c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch “ng\u00e0y \u0111\u00f4i” n\u00e0y l\u00e0 c\u00e1c s\u00e0n s\u1ebd \u0111\u1ed3ng lo\u1ea1t gi\u1ea3m gi\u00e1 l\u1edbn cho c\u00e1c s\u1ea3n ph\u1ea9m, thu h\u00fat ng\u01b0\u1eddi mua s\u1eafm tr\u1ef1c tuy\u1ebfn trong 24 gi\u1edd. Ngo\u00e0i ra, vi\u1ec7c h\u1ee3p t\u00e1c c\u00f9ng ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng trong vi\u1ec7c qu\u1ea3ng b\u00e1 c\u0169ng nh\u01b0 t\u1ed5 ch\u1ee9c LiveShow ca nh\u1ea1c c\u0169ng \u0111\u01b0\u1ee3c c\u00e1c s\u00e0n TM\u0110T \u00e1p d\u1ee5ng.<\/p>\n

S\u1ef1 th\u00e0nh c\u00f4ng v\u00e0 doanh s\u1ed1 m\u00e0 nh\u1eefng ng\u00e0y h\u1ed9i gi\u1ea3m gi\u00e1 Alibaba t\u1ea1o ra \u0111\u00e3 tr\u1edf th\u00e0nh \u0111i\u1ec3m thu h\u00fat \u0111\u1ed1i v\u1edbi c\u00e1c n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed kh\u00e1c tr\u00ean kh\u1eafp \u0110\u00f4ng Nam \u00c1. H\u1ecd b\u1eaft \u0111\u1ea7u kh\u1edfi \u0111\u1ed9ng c\u00e1c chi\u1ebfn d\u1ecbch c\u1ee7a ri\u00eang m\u00ecnh v\u00e0 ti\u1ebfn xa h\u01a1n. Theo th\u1eddi gian, l\u1ec5 h\u1ed9i Ng\u00e0y \u0111\u1ed9c th\u00e2n 11.11 v\u00e0 c\u00e1c “ng\u00e0y \u0111\u00f4i” kh\u00e1c \u0111\u00e3 tr\u1edf th\u00e0nh \u0111\u1ee3t gi\u1ea3m gi\u00e1 h\u00e0ng th\u00e1ng m\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng tr\u1ef1c tuy\u1ebfn mong \u0111\u1ee3i.<\/p>\n

Theo Facebook v\u00e0 Bain & Company, 86%<\/strong> trong s\u1ed1 4.000 ng\u01b0\u1eddi \u0111\u01b0\u1ee3c kh\u1ea3o s\u00e1t tr\u00ean kh\u1eafp \u0110\u00f4ng Nam \u00c1 cho bi\u1ebft r\u1eb1ng h\u1ecd mua s\u1eafm tr\u1ef1c tuy\u1ebfn v\u00e0o nh\u1eefng “ng\u00e0y \u0111\u00f4i” n\u00e0y. Nh\u1eefng ng\u00e0y mang t\u00ednh bi\u1ec3u t\u01b0\u1ee3ng n\u00e0y c\u0169ng l\u00e0 \u0111i\u1ec3m tham gia c\u1ee7a 43% ng\u01b0\u1eddi mua s\u1eafm tr\u1ef1c tuy\u1ebfn<\/a> l\u1ea7n \u0111\u1ea7u, trong \u0111\u00f3 s\u1ed1 l\u01b0\u1ee3ng cao nh\u1ea5t l\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u1eeb Th\u00e1i Lan v\u00e0 Vi\u1ec7t Nam.<\/p>\n

\"sieu-sale-ngay-doi-8-8\"<\/p>\n

C\u00e1c s\u00e0n TM\u0110T Vi\u1ec7t Nam c\u0169ng h\u01b0\u1edfng h\u1ee9ng c\u00e1c chi\u1ebfn d\u1ecbch “ng\u00e0y \u0111\u00f4i”.<\/em><\/p>\n

Nh\u1eefng chi\u1ebfn d\u1ecbch b\u00e1n h\u00e0ng n\u00e0y cho ph\u00e9p nh\u00e0 b\u00e1n h\u00e0ng TM\u0110T thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi, m\u1edf r\u1ed9ng \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau, \u0111\u1ed3ng th\u1eddi t\u0103ng doanh thu v\u00e0 l\u1ee3i nhu\u1eadn t\u1ed5ng th\u1ec3. Nh\u00e0 b\u00e1n h\u00e0ng kh\u00f4ng b\u1ecb gi\u1edbi h\u1ea1n ph\u1ea1m vi \u0111\u1ecba l\u00fd m\u00e0 c\u00f3 th\u1ec3 thu h\u00fat \u0111\u01b0\u1ee3c c\u1ea3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng qu\u1ed1c t\u1ebf.<\/p>\n

Si\u00eau sale ng\u00e0y \u0111\u00f4i n\u00e0y \u1edf \u0110\u00f4ng Nam \u00c1 d\u01b0\u1eddng nh\u01b0 kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t xu h\u01b0\u1edbng phai nh\u1ea1t m\u00e0 \u0111\u00e3 t\u0103ng l\u00ean theo c\u1ea5p s\u1ed1 nh\u00e2n trong nh\u1eefng n\u0103m qua. S\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a nh\u1eefng \u0111\u1ee3t b\u00e1n h\u00e0ng n\u00e0y \u0111\u00e3 thu h\u00fat nhi\u1ec1u doanh nghi\u1ec7p \u0111\u1ebfn v\u1edbi c\u00e1c n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 n\u00f3 c\u0169ng thu h\u00fat c\u00e1c nh\u00e0 b\u00e1n l\u1ebb truy\u1ec1n th\u1ed1ng b\u1eaft k\u1ecbp xu h\u01b0\u1edbng b\u1eb1ng c\u00e1ch tung ra c\u00e1c chi\u1ebfn d\u1ecbch t\u1ea1i c\u1eeda h\u00e0ng.<\/p>\n

C\u00f3 th\u1ec3 b\u1ea1n quan t\u00e2m<\/h3>\n

>>> [Infographic] Ng\u00e0y h\u1ed9i 11.11 v\u00e0 Chi\u1ebfn d\u1ecbch c\u1ee7a c\u00e1c s\u00e0n Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam<\/a><\/p>\n

>>> 4 Xu h\u01b0\u1edbng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed n\u0103m 2022<\/a><\/p>\n

 >>> Doanh nghi\u1ec7p kinh doanh TM\u0110T nh\u1eadn \u0111\u01b0\u1ee3c g\u00ec khi b\u00e1n h\u00e0ng \u0111a kho c\u00f9ng Boxme?<\/a><\/p>\n

V\u1ec1 Boxme<\/b>: Boxme l\u00e0 m\u1ea1ng l\u01b0\u1edbi d\u1ecbch v\u1ee5 h\u1eadu c\u1ea7n h\u1ed7 tr\u1ee3 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed h\u00e0ng \u0111\u1ea7u \u0110\u00f4ng Nam \u00c1, gi\u00fap ng\u01b0\u1eddi d\u00f9ng tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch b\u00e1n h\u00e0ng online xuy\u00ean bi\u00ean gi\u1edbi theo c\u00e1ch d\u1ec5 d\u00e0ng v\u00e0 ti\u1ebft ki\u1ec7m chi ph\u00ed nh\u1ea5t.<\/p>\n


\n\"\"\t\t\t\t\t\t\t\t<\/a>
\n
\nLi\u00ean h\u1ec7 t\u01b0 v\u1ea5n mi\u1ec5n ph\u00ed
\n<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Si\u00eau sale “ng\u00e0y \u0111\u00f4i” 6.6, 8.8, 11.11,… \u0111\u00e3 tr\u1edf th\u00e0nh nh\u1eefng ng\u00e0y h\u1ed9i mua s\u1eafm quen thu\u1ed9c tr\u00ean c\u00e1c s\u00e0n Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u1edbn nh\u01b0 Tmall, Shopee v\u00e0 Lazada. V\u00e0 \u0111\u1eb7c bi\u1ec7t ph\u1ed5 bi\u1ebfn \u1edf th\u1ecb tr\u01b0\u1eddng \u0110\u00f4ng Nam \u00c1. C\u00e1c \u0111\u1ee3t b\u00e1n h\u00e0ng 24 gi\u1edd n\u00e0y \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh l\u00e0 m\u1ed9t th\u00e0nh […]<\/p>\n","protected":false},"author":1,"featured_media":90980,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[841,840],"tags":[],"class_list":["post-90940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thi-truong","category-tmdt"],"_links":{"self":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/90940","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/comments?post=90940"}],"version-history":[{"count":0,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/90940\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media\/90980"}],"wp:attachment":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media?parent=90940"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/categories?post=90940"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/tags?post=90940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}