{"id":89278,"date":"2021-04-01T04:45:00","date_gmt":"2021-04-01T04:45:00","guid":{"rendered":"https:\/\/blog.boxme.asia\/vi\/?p=89278"},"modified":"2021-04-01T04:45:00","modified_gmt":"2021-04-01T04:45:00","slug":"fulfillment-by-merchant-fbm-la-gi","status":"publish","type":"post","link":"https:\/\/boxme.asia\/vi\/fulfillment-by-merchant-fbm-la-gi\/","title":{"rendered":"Fulfillment by merchant (FBM) l\u00e0 g\u00ec? Ng\u01b0\u1eddi b\u00e1n n\u00e0o ph\u00f9 h\u1ee3p v\u1edbi FBM?"},"content":{"rendered":"<p>Amazon ra \u0111\u1eddi nh\u1eb1m m\u1ee5c \u0111\u00edch ph\u1ee5c v\u1ee5 nhu c\u1ea7u mua s\u1eafm to\u00e0n c\u1ea7u. Ch\u00ednh v\u00ec quy m\u00f4 r\u1ed9ng l\u1edbn n\u00ean nhi\u1ec1u nh\u00e3n h\u00e0ng v\u00e0 nh\u00e0 b\u00e1n l\u1ebb kh\u1eafp n\u01a1i tr\u00ean th\u1ebf gi\u1edbi mu\u1ed1n m\u1edf r\u1ed9ng kinh doanh \u0111\u1ec1u h\u01b0\u1edbng t\u1edbi b\u00e1n h\u00e0ng tr\u00ean Amazon. Nh\u00e0 b\u00e1n h\u00e0ng Amazon s\u1ebd ph\u1ea3i l\u1ef1a ch\u1ecdn m\u1ed9t ph\u01b0\u01a1ng th\u1ee9c x\u1eed l\u00fd \u0111\u01a1n h\u00e0ng gi\u1eefa Fulfillment by Amazon (FBA), <a href=\"https:\/\/blog.boxme.asia\/vi\/seller-fulfilled-prime-sfp-tren-amazon\/\" target=\"_blank\" rel=\"noopener noreferrer\">Seller Fulfilled Prime (SFP)<\/a> v\u00e0 Fulfillment by Merchant (FBM).<\/p>\n<p>D\u00f9 Amazon cung c\u1ea5p d\u1ecbch v\u1ee5 FBA x\u1eed l\u00fd \u0111\u01a1n h\u00e0ng r\u1ea5t ho\u00e0n h\u1ea3o v\u00e0 hi\u1ec7u qu\u1ea3, nh\u01b0ng do nh\u1eefng y\u00eau c\u1ea7u nh\u1ea5t \u0111\u1ecbnh m\u00e0 nhi\u1ec1u ng\u01b0\u1eddi b\u00e1n v\u1eabn quy\u1ebft \u0111\u1ecbnh t\u1ef1 x\u1eed l\u00fd \u0111\u01a1n h\u00e0ng (FBM) thay v\u00ec ph\u1ee5 thu\u1ed9c v\u00e0o Amazon. V\u1eady Fulfillment by Merchant (FBM) l\u00e0 g\u00ec, n\u00f3 c\u00f3 th\u1ef1c s\u1ef1 hi\u1ec7u qu\u1ea3 v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi c\u1eeda h\u00e0ng Amazon c\u1ee7a b\u1ea1n?<\/p>\n<blockquote><p>&gt;&gt; Xem th\u00eam: <a href=\"https:\/\/blog.boxme.asia\/vi\/tiem-nang-ban-hang-amazon-2021-cho-nguoi-viet\/\" target=\"_blank\" rel=\"noopener\">Ti\u1ec1m n\u0103ng b\u00e1n h\u00e0ng Amazon n\u0103m 2021 cho ng\u01b0\u1eddi b\u00e1n Vi\u1ec7t Nam<\/a><\/p>\n<p>&gt;&gt; Xem th\u00eam:&nbsp;<a href=\"https:\/\/blog.boxme.asia\/vi\/automated-fulfillment-dang-thay-doi-nen-tmdt-the-gioi\/\" target=\"_blank\" rel=\"noopener\">Automated Fulfillment \u0111ang thay \u0111\u1ed5i n\u1ec1n TM\u0110T th\u1ebf gi\u1edbi<\/a><\/p><\/blockquote>\n<h2>Fulfillment by Merchant FBM l\u00e0 g\u00ec?<\/h2>\n<p>Fulfillment by Merchant (FBM) l\u00e0 h\u00ecnh th\u1ee9c x\u1eed l\u00fd \u0111\u01a1n h\u00e0ng tr\u00ean Amazon m\u00e0 ng\u01b0\u1eddi b\u00e1n t\u1ef1 theo d\u00f5i \u0111\u01a1n h\u00e0ng, x\u1eed l\u00fd, \u0111\u00f3ng g\u00f3i v\u00e0 giao h\u00e0ng \u0111\u1ebfn t\u1eebng ng\u01b0\u1eddi mua tr\u00ean to\u00e0n th\u1ebf gi\u1edbi.&nbsp;<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2021\/07\/3.jpg\" alt=\"fulfillment-by-merchant-fbm\" width=\"400\" height=\"251\"><\/p>\n<p>\u0110\u1ec3 th\u1ef1c hi\u1ec7n FBM, ng\u01b0\u1eddi b\u00e1n ph\u1ea3i \u0111\u1ea7u t\u01b0 kho b\u00e3i, t\u1ef1 x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd ho\u1ea1t \u0111\u1ed9ng kho v\u00e0 t\u00ecm ki\u1ebfm c\u00e1c gi\u1ea3i ph\u00e1p v\u1eadn chuy\u1ec3n ph\u00f9 h\u1ee3p. Nh\u01b0\u1ee3c \u0111i\u1ec3m kh\u00e1c c\u1ee7a FBM l\u00e0 b\u1ea1n c\u00f3 \u00edt c\u01a1 h\u1ed9i \u0111\u1ec3 chi\u1ebfn th\u1eafng t\u00ednh n\u0103ng Buy Box do Amazon \u01b0u ti\u00ean ng\u01b0\u1eddi b\u00e1n FBA.<br \/>\nM\u00f4 h\u00ecnh x\u1eed l\u00fd \u0111\u01a1n h\u00e0ng n\u00e0y c\u00f3 v\u1ebb r\u1ea5t b\u1ea5t l\u1ee3i v\u00e0 t\u1ed1n nhi\u1ec1u c\u00f4ng s\u1ee9c, ti\u1ec1n b\u1ea1c tuy nhi\u00ean n\u1ebfu bi\u1ebft t\u1eadn d\u1ee5ng ngu\u1ed3n l\u1ef1c, \u0111\u1ea7u t\u01b0 cho marketing \u0111\u00fang c\u00e1ch th\u00ec h\u1ee9a h\u1eb9n s\u1ebd hi\u1ec7u qu\u1ea3 v\u01b0\u1ee3t tr\u1ed9i h\u01a1n d\u1ecbch v\u1ee5 Fulfillment by Amazon FBA.<\/p>\n<h3>\u01afu \u0111i\u1ec3m&nbsp;<\/h3>\n<ul>\n<li><strong>T\u1ef1 do \u0111i\u1ec1u h\u00e0nh<\/strong>: Ng\u01b0\u1eddi b\u00e1n ho\u00e0n to\u00e0n quy\u1ebft \u0111\u1ecbnh vi\u1ec7c kinh doanh m\u00e0 kh\u00f4ng c\u1ea7n li\u00ean quan hay ph\u1ee5 thu\u1ed9c v\u00e0o Amazon.<\/li>\n<li>Th\u1ee7 t\u1ee5c <strong>\u0111\u0103ng k\u00ed \u0111\u01a1n gi\u1ea3n<\/strong>, m\u1ed9t s\u1ed1 bang \u1edf M\u1ef9 c\u00f2n mi\u1ec5n thu\u1ebf b\u00e1n h\u00e0ng.<\/li>\n<\/ul>\n<blockquote><p>&gt;&gt; Xem th\u00eam:&nbsp;<a href=\"https:\/\/blog.boxme.asia\/vi\/kinh-doanh-tren-amazon-2021-day-thach-thuc\/\" target=\"_blank\" rel=\"noopener\">Kinh doanh tr\u00ean Amazon 2021: Amazon h\u1ed7 tr\u1ee3 ng\u01b0\u1eddi b\u00e1n tr\u01b0\u1edbc t\u01b0\u01a1ng lai \u0111\u1ea7y th\u00e1ch th\u1ee9c<\/a><\/p>\n<p>&gt;&gt; Xem th\u00eam:&nbsp;<a href=\"https:\/\/blog.boxme.asia\/vi\/automated-fulfillment-da-kenh-amazon\/\" target=\"_blank\" rel=\"noopener\">Quy tr\u00ecnh Automated Fulfillment \u0111a k\u00eanh c\u1ee7a Amazon<\/a><\/p><\/blockquote>\n<h3>H\u1ea1n ch\u1ebf<\/h3>\n<ul>\n<li>Ng\u01b0\u1eddi b\u00e1n ph\u1ea3i t\u1ef1 \u0111\u1ea7u t\u01b0 kho b\u00e3i \u0111\u1ec3 qu\u1ea3n l\u00fd h\u00e0ng t\u1ed3n kho. \u0110i\u1ec1u n\u00e0y t\u1ed1n kh\u00e1 <strong>nhi\u1ec1u<\/strong> <strong>chi ph\u00ed <\/strong>v\u00e0<strong> th\u1eddi gian<\/strong>.<\/li>\n<li>Ng\u01b0\u1eddi b\u00e1n ph\u1ea3i t\u1ef1 \u0111\u00f3ng g\u00f3i v\u00e0 ki\u1ec3m so\u00e1t tr\u1ea1ng th\u00e1i \u0111\u01a1n h\u00e0ng c\u1ee7a m\u00ecnh. \u0110\u00e2y l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 kh\u00e1 kh\u00f3 kh\u0103n \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi b\u00e1n qu\u1ed1c t\u1ebf. Vi\u1ec7c \u0111\u00f3ng g\u00f3i v\u00e0 v\u1eadn chuy\u1ec3n \u0111\u1ebfn tay kh\u00e1ch h\u00e0ng t\u1ed1n kh\u00e1 nhi\u1ec1u th\u1eddi gian ch\u01b0a k\u1ec3 chi ph\u00ed v\u00e0 th\u1ee7 t\u1ee5c gi\u1ea5y t\u1edd ph\u1ee9c t\u1ea1p.<\/li>\n<\/ul>\n<h2>B\u1ea1n c\u00f3 ph\u00f9 h\u1ee3p v\u1edbi Fulfillment by Merchant FBM?<\/h2>\n<p>R\u1ea5t kh\u00f3 \u0111\u1ec3 n\u00f3i ch\u00ednh x\u00e1c l\u00e0 b\u00e1n h\u00e0ng tr\u00ean Amazon theo h\u00ecnh th\u1ee9c FBA hay FBM s\u1ebd t\u1ed1t h\u01a1n. Tu\u1ef3 thu\u1ed9c v\u00e0o s\u1ea3n ph\u1ea9m, th\u1ebf m\u1ea1nh v\u00e0 mong mu\u1ed1n c\u1ee7a ng\u01b0\u1eddi b\u00e1n m\u00e0 l\u1ef1a ch\u1ecdn h\u00ecnh th\u1ee9c ph\u00f9 h\u1ee3p nh\u1ea5t.<\/p>\n<p>N\u1ebfu l\u00e0 doanh nghi\u1ec7p v\u1edbi mong mu\u1ed1n m\u1edf r\u1ed9ng kinh doanh v\u00e0 t\u0103ng v\u1ecb th\u1ebf th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 ch\u1ecdn h\u00ecnh th\u1ee9c FBA.<\/p>\n<p>Ng\u01b0\u1ee3c l\u1ea1i, FBM l\u00e0 m\u00f4 h\u00ecnh th\u00edch h\u1ee3p d\u00e0nh cho nh\u1eefng c\u00e1 nh\u00e2n kinh doanh nh\u1ecf l\u1ebb v\u1edbi mong mu\u1ed1n t\u0103ng doanh thu cho s\u1ea3n ph\u1ea9m. M\u1eb7t kh\u00e1c, n\u1ebfu s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n thu\u1ed9c d\u1ea1ng h\u00e0ng qu\u00e1 kh\u1ed5, vi\u1ec7c l\u01b0u kho Amazon s\u1ebd chi\u1ebfm chi ph\u00ed r\u1ea5t l\u1edbn, doanh nghi\u1ec7p bu\u1ed9c ph\u1ea3i suy ngh\u0129 \u0111\u1ebfn h\u00ecnh th\u1ee9c FBM.<\/p>\n<h2>C\u00f3 th\u1ec3 b\u1ea1n quan t\u00e2m<\/h2>\n<p><a href=\"https:\/\/blog.boxme.asia\/vi\/cach-ban-hang-tren-amazon-tu-viet-nam\/\" target=\"_blank\" rel=\"noopener\">&gt;&gt;&gt; Amazon FBA: C\u00e1ch b\u00e1n h\u00e0ng tr\u00ean Amazon t\u1eeb Vi\u1ec7t Nam<\/a><\/p>\n<p><a href=\"https:\/\/blog.boxme.asia\/vi\/nen-thue-kho-ngoai-hay-tu-van-hanh-kho\/\" target=\"_blank\" rel=\"noopener\">&gt;&gt;&gt; Nh\u00e0 b\u00e1n h\u00e0ng 2021: N\u00ean thu\u00ea kho ngo\u00e0i hay t\u1ef1 v\u1eadn h\u00e0nh kho?<\/a><\/p>\n<p><a href=\"https:\/\/blog.boxme.asia\/vi\/huong-di-khac-cho-cac-fba-sellers-fulfillment-by-amazon-a\/\" target=\"_blank\" rel=\"noopener\">&gt;&gt;&gt; Ngo\u00e0i FBA (Fulfillment by Amazon), c\u00f2n h\u01b0\u1edbng \u0111i n\u00e0o cho FBA sellers?<\/a><\/p>\n<p><b>V\u1ec1 Boxme<\/b>:&nbsp;Boxme l\u00e0 m\u1ea1ng l\u01b0\u1edbi d\u1ecbch v\u1ee5 h\u1eadu c\u1ea7n h\u1ed7 tr\u1ee3 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed h\u00e0ng \u0111\u1ea7u \u0110\u00f4ng Nam \u00c1, gi\u00fap ng\u01b0\u1eddi d\u00f9ng tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch b\u00e1n h\u00e0ng online xuy\u00ean bi\u00ean gi\u1edbi theo c\u00e1ch d\u1ec5 d\u00e0ng v\u00e0 ti\u1ebft ki\u1ec7m chi ph\u00ed nh\u1ea5t.<\/p>\n<p><a href=\"https:\/\/boxme.asia\/vi\/contact-us\/\" target=\"_blank\" rel=\"nofollow noopener\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"296\" src=\"https:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2019\/11\/Boxme-Cover-Viet.jpg\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a><br \/>\n<a href=\"https:\/\/boxme.asia\/vi\/contact-us\/\" target=\"_blank\" rel=\"nofollow noopener\" role=\"button\"><br \/>\nLi\u00ean h\u1ec7 t\u01b0 v\u1ea5n mi\u1ec5n ph\u00ed<br \/>\n<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amazon ra \u0111\u1eddi nh\u1eb1m m\u1ee5c \u0111\u00edch ph\u1ee5c v\u1ee5 nhu c\u1ea7u mua s\u1eafm to\u00e0n c\u1ea7u. Ch\u00ednh v\u00ec quy m\u00f4 r\u1ed9ng l\u1edbn n\u00ean nhi\u1ec1u nh\u00e3n h\u00e0ng v\u00e0 nh\u00e0 b\u00e1n l\u1ebb kh\u1eafp n\u01a1i tr\u00ean th\u1ebf gi\u1edbi mu\u1ed1n m\u1edf r\u1ed9ng kinh doanh \u0111\u1ec1u h\u01b0\u1edbng t\u1edbi b\u00e1n h\u00e0ng tr\u00ean Amazon. Nh\u00e0 b\u00e1n h\u00e0ng Amazon s\u1ebd ph\u1ea3i l\u1ef1a ch\u1ecdn m\u1ed9t ph\u01b0\u01a1ng [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":89288,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[843],"tags":[],"class_list":["post-89278","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hau-can"],"_links":{"self":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/89278","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/comments?post=89278"}],"version-history":[{"count":0,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/89278\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media\/89288"}],"wp:attachment":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media?parent=89278"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/categories?post=89278"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/tags?post=89278"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}