{"id":86815,"date":"2020-11-04T07:46:00","date_gmt":"2020-11-04T07:46:00","guid":{"rendered":"https:\/\/blog.boxme.asia\/vi\/?p=86815"},"modified":"2020-11-04T07:46:00","modified_gmt":"2020-11-04T07:46:00","slug":"fba-la-gi-nen-chon-fba-hay-fbm-cho-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/boxme.asia\/vi\/fba-la-gi-nen-chon-fba-hay-fbm-cho-doanh-nghiep\/","title":{"rendered":"FBA l\u00e0 g\u00ec? C\u00f3 n\u00ean l\u1ef1a ch\u1ecdn FBA thay v\u00ec FBM cho doanh nghi\u1ec7p 2021 hay kh\u00f4ng?"},"content":{"rendered":"\n<p>FBA l\u00e0 gi\u1ea3i ph\u00e1p cho doanh nghi\u1ec7p \u0111ang t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i kinh doanh cho ph\u00e9p t\u1ef1 do thi\u1ebft l\u1eadp gi\u1edd l\u00e0m vi\u1ec7c v\u00e0 gi\u1ea3i quy\u1ebft t\u1ea5t c\u1ea3 c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn v\u1eadn chuy\u1ec3n v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng. Hay nh\u1eefng doanh nghi\u1ec7p \u0111ang t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i \u0111\u1ec3 v\u01b0\u01a1n ra th\u1ebf gi\u1edbi v\u1edbi m\u1ee5c ti\u00eau x\u00e2y d\u1ef1ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u to\u00e0n c\u1ea7u? V\u1eady FBA l\u00e0 g\u00ec?<\/p>\n\n\n\n<p><h2>FBA l\u00e0 g\u00ec?<\/h2><\/p>\n\n\n\n<p>FBA &#8211; vi\u1ebft t\u1eaft c\u1ee7a <a href=\"https:\/\/www.amazon.com\/fulfillment-by-amazon\/b?ie=UTF8&amp;node=13245485011\" target=\"_blank\" rel=\"noopener nofollow\">Fulfillment by Amazon<\/a>, l\u00e0 m\u1ed9t h\u00ecnh th\u1ee9c h\u1ed7 tr\u1ee3 l\u01b0u kho \u0111\u01b0\u1ee3c cung c\u1ea5p b\u1edfi Amazon cho ng\u01b0\u1eddi b\u00e1n h\u00e0ng tr\u00ean n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed n\u00e0y. Trong \u0111\u00f3 ng\u01b0\u1eddi b\u00e1n (ho\u1eb7c nh\u00e0 cung c\u1ea5p c\u1ee7a ng\u01b0\u1eddi b\u00e1n) g\u1eedi s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd tr\u1ef1c ti\u1ebfp \u0111\u1ebfn kho c\u1ee7a Amazon. T\u1ea1i \u0111\u00e2y, h\u00e0ng ho\u00e1 s\u1ebd \u0111\u01b0\u1ee3c Amazon v\u1eadn chuy\u1ec3n tr\u1ef1c ti\u1ebfp \u0111\u1ebfn kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p><h2>S\u1ef1 kh\u00e1c nhau gi\u1eef FBA v\u00e0 FBM<\/h2><\/p>\n\n\n\n<p><p>FBA v\u00e0 FBM l\u00e0 2 h\u00ecnh th\u1ee9c m\u00e0 n\u1ebfu b\u1ea1n \u0111ang hay chu\u1ea9n b\u1ecb kinh doanh tr\u00ean Amazon nh\u1ea5t \u0111\u1ecbnh ph\u1ea3i bi\u1ebft.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2021\/01\/fbavsfbmblog-logo-e1596623114666.jpeg\" alt=\"fba-la-gi\" width=\"450\" height=\"236\"><\/p><\/p>\n\n\n\n<p><em><strong>FBA &#8211; Fulfillment by Amazon<\/strong><\/em>: Ng\u01b0\u1eddi b\u00e1n chuy\u1ec3n h\u00e0ng v\u00e0o kho Amazon. Khi nh\u1eadn \u0111\u01b0\u1ee3c th\u00f4ng tin \u0111\u01a1n h\u00e0ng m\u1edbi, Amazon s\u1ebd t\u1ef1 \u0111\u1ed9ng \u0111\u00f3ng g\u00f3i v\u00e0 v\u1eadn chuy\u1ec3n s\u1ea3n ph\u1ea9m \u0111\u1ebfn kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Ng\u01b0\u1eddi b\u00e1n ch\u1ec9 c\u1ea7n ch\u1ed1t \u0111\u01a1n, Amazon s\u1ebd v\u1eadn chuy\u1ec3n v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng. FBA gi\u00fap vi\u1ec7c kinh doanh c\u1ee7a b\u1ea1n tr\u1edf n\u00ean <strong>chuy\u00ean nghi\u1ec7p <\/strong>v\u00e0<strong> ti\u1ebft ki\u1ec7m th\u1eddi gian<\/strong> h\u01a1n.<\/li><li><strong>T\u1ec7p kh\u00e1ch h\u00e0ng l\u1edbn<\/strong>, t\u1ef7 l\u1ec7 ng\u01b0\u1eddi mua h\u00e0ng cao, c\u00f3 nhi\u1ec1u c\u01a1 h\u1ed9i m\u1edf r\u1ed9ng kinh doanh.<\/li><li>C\u01a1 h\u1ed9i tr\u1edf th\u00e0nh Super Saver v\u00e0 Amazon Prime<\/li><li>H\u00e0ng trong kho Amazon&nbsp;<strong>d\u1ec5 d\u00e0ng ki\u1ec3m tra<\/strong> s\u1ed1 l\u01b0\u1ee3ng. T\u1eeb \u0111\u00f3, x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch b\u00e1n h\u00e0ng k\u1ecbp th\u1eddi.<\/li><li>\u0110\u01a1n gi\u1ea3n h\u00f3a qu\u00e1 tr\u00ecnh <strong>\u0111\u1ed5i tr\u1ea3, h\u1ee7y \u0111\u01a1n<\/strong>.<\/li><li>Ho\u1ea1t \u0111\u1ed9ng b\u00e1n l\u1ebb <strong>24\/7<\/strong>. D\u1ecbch v\u1ee5 v\u1eadn chuy\u1ec3n nhanh ch\u00f3ng.<\/li><\/ul>\n\n\n\n<p>Tuy nhi\u00ean, vi\u1ec7c s\u1eed d\u1ee5ng Fulfillment by Amazon (FBA) \u0111\u00f2i h\u1ecfi ng\u01b0\u1eddi b\u00e1n c\u00f3 l\u01b0\u1ee3ng v\u1ed1n \u0111\u1ee7 m\u1ea1nh v\u00e0 nhi\u1ec1u trong giai \u0111o\u1ea1n \u0111\u1ea7u. Kh\u1ea3 n\u0103ng xoay v\u00f2ng v\u1ed1n kh\u00f4ng linh ho\u1ea1t v\u00e0 kh\u1ea3 n\u0103ng b\u1ecb Amazon can thi\u1ec7p s\u00e2u v\u00e0o qu\u00e1 tr\u00ecnh kinh doanh.<\/p>\n\n\n\n<p><em><strong>FBM &#8211; Fulfillment by Merchant<\/strong><\/em>: Ng\u01b0\u1eddi b\u00e1n h\u00e0ng tr\u00ean Amazon t\u1ef1 m\u00ecnh qu\u1ea3n l\u00fd, theo d\u00f5i trang b\u00e1n h\u00e0ng, ch\u1ed1t \u0111\u01a1n h\u00e0ng, \u0111\u00f3ng g\u00f3i v\u00e0 v\u1eadn chuy\u1ec3n h\u00e0ng h\u00f3a \u0111\u1ebfn tay kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>T\u1ef1 do \u0111i\u1ec1u h\u00e0nh<\/strong>, <strong>qu\u1ea3n l\u00fd<\/strong> h\u00e0ng ho\u00e1 c\u0169ng nh\u01b0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng.<\/li><li>Bi\u00ean l\u1ee3i nhu\u1eadn cao h\u01a1n do <strong>ki\u1ec3m so\u00e1t \u0111\u01b0\u1ee3c chi ph\u00ed<\/strong> t\u1ef1 l\u01b0u kho, kh\u00f4ng b\u1ecb ph\u1ee5 thu\u1ed9c v\u00e0o kho Amazon.<\/li><li>Th\u1ee7 t\u1ee5c \u0111\u0103ng k\u00ed b\u00e1n h\u00e0ng v\u00f4 c\u00f9ng <strong>\u0111\u01a1n gi\u1ea3n<\/strong>.<\/li><\/ul>\n\n\n\n<p>N\u1ebfu quy m\u00f4 doanh nghi\u1ec7p l\u1edbn, vi\u1ec7c s\u1eed d\u1ee5ng FBM c\u00f3 th\u1ec3 g\u1eb7p nhi\u1ec1u kh\u00f3 kh\u0103n do kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c t\u0103ng nhanh nh\u01b0ng c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng hay \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean kh\u00f4ng \u0111\u00e1p \u1ee9ng k\u1ecbp th\u1eddi. Quy tr\u00ecnh qu\u1ea3n l\u00fd kho b\u00e3i c\u1ea3 v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 s\u1ed1 l\u01b0\u1ee3ng h\u00e0ng ho\u00e1 r\u1ea5t ph\u1ee9c t\u1ea1p m\u00e0 n\u1ebfu d\u00f9ng FBA th\u00ec Amazon s\u1ebd gi\u00fap b\u1ea1n l\u00e0m vi\u1ec7c n\u00e0y. Ng\u01b0\u1eddi b\u00e1n ph\u1ea3i t\u1ef1 \u0111\u00f3ng g\u00f3i, ki\u1ec3m so\u00e1t v\u1eadn \u0111\u01a1n v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng.&nbsp;<\/p>\n\n\n\n<p><h2>N\u00ean ch\u1ecdn FBA hay FBM?<\/h2><\/p>\n\n\n\n<p>R\u1ea5t kh\u00f3 \u0111\u1ec3 kh\u1eb3ng \u0111\u1ecbnh h\u00ecnh th\u1ee9c n\u00e0o l\u00e0 t\u1ed1t h\u01a1n m\u1ed9t c\u00e1ch tuy\u1ec7t \u0111\u1ed1i. Doanh nghi\u1ec7p c\u1ee7a b\u1ea1n ph\u00f9 h\u1ee3p s\u1eed d\u1ee5ng FBA hay FBM h\u01a1n c\u00f2n tu\u1ef3 thu\u1ed9c v\u00e0o quy m\u00f4 doanh nghi\u1ec7p, c\u01a1 s\u1edf v\u1eadt ch\u1ea5t, ngu\u1ed3n v\u1ed1n v\u00e0 tham v\u1ecdng kinh doanh c\u1ee7a b\u1ea1n khi gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng Amazon.<\/p>\n\n\n\n<p><p>N\u1ebfu l\u00e0 doanh nghi\u1ec7p v\u1edbi mong mu\u1ed1n m\u1edf r\u1ed9ng kinh doanh v\u00e0 t\u0103ng v\u1ecb th\u1ebf th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 ch\u1ecdn h\u00ecnh th\u1ee9c FBA. Ng\u01b0\u1ee3c l\u1ea1i, FBM l\u00e0 m\u00f4 h\u00ecnh th\u00edch h\u1ee3p d\u00e0nh cho nh\u1eefng c\u00e1 nh\u00e2n kinh doanh nh\u1ecf l\u1ebb v\u1edbi mong mu\u1ed1n t\u0103ng doanh thu cho s\u1ea3n ph\u1ea9m. Tr\u01b0\u1eddng h\u1ee3p kh\u00e1c, n\u1ebfu s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n thu\u1ed9c d\u1ea1ng h\u00e0ng qu\u00e1 kh\u1ed5, vi\u1ec7c l\u01b0u kho Amazon s\u1ebd chi\u1ebfm chi ph\u00ed c\u1ef1c l\u1edbn, doanh nghi\u1ec7p bu\u1ed9c ph\u1ea3i suy ngh\u0129 \u0111\u1ebfn h\u00ecnh th\u1ee9c FBM.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2021\/01\/FBA-vs-FBM.png\" alt=\"fba-la-gi\" width=\"450\" height=\"246\"><\/p><\/p>\n\n\n\n<p>B\u1ea5t k\u1ec3 h\u00ecnh th\u1ee9c n\u00e0o b\u1ea1n c\u0169ng c\u1ea7n \u0111\u1ea7u t\u01b0 th\u1eddi gian v\u00e0 ch\u1ea5t x\u00e1m \u0111\u1ec3 t\u00ecm hi\u1ec3u, th\u1eed nghi\u1ec7m v\u00e0 n\u1eafm ch\u1eafc nh\u1eefng k\u0129 thu\u1eadt b\u00e1n h\u00e0ng. Ng\u01b0\u1eddi b\u00e1n c\u1ea7n t\u1ef1 trau d\u1ed3i k\u1ef9 n\u0103ng v\u00e0 ki\u1ebfn th\u1ee9c c\u1ea3 tr\u01b0\u1edbc v\u00e0 trong qu\u00e1 tr\u00ecnh kinh doanh.<\/p>\n\n\n\n<p><h3>C\u00f3 th\u1ec3 b\u1ea1n quan t\u00e2m<\/h3>\n<p><a style=\"font-size: 16px\" href=\"https:\/\/blog.boxme.asia\/vi\/huong-di-khac-cho-cac-fba-sellers-fulfillment-by-amazon-a\/\" target=\"_blank\" rel=\"noopener\">&gt;&gt;&gt; Ngo\u00e0i FBA (Fulfillment by Amazon), c\u00f2n h\u01b0\u1edbng \u0111i n\u00e0o cho FBA sellers?<\/a><\/p>\n<p><a href=\"https:\/\/blog.boxme.asia\/vi\/rui-ro-khi-ban-hang-amazon-fba\/\" target=\"_blank\" rel=\"noopener\">&gt;&gt;&gt; R\u1ee7i ro c\u1ea7n bi\u1ebft khi b\u00e1n h\u00e0ng tr\u00ean Amazon FBA<\/a><\/p>\n<p><a href=\"https:\/\/blog.boxme.asia\/vi\/cac-giap-phap-xu-ly-don-hang-tren-amazon-thay-the-amazon-fba\/\" target=\"_blank\" rel=\"noopener\">&gt;&gt;&gt; B\u00e1n h\u00e0ng tr\u00ean Amazon: C\u00e1c gi\u1ea3i ph\u00e1p b\u00e1n h\u00e0ng kh\u00e1c thay th\u1ebf d\u1ecbch v\u1ee5 FBA<\/a><\/p><\/p>\n\n\n<p><b>V\u1ec1 Boxme<\/b>:&nbsp;Boxme l\u00e0 m\u1ea1ng l\u01b0\u1edbi d\u1ecbch v\u1ee5 h\u1eadu c\u1ea7n h\u1ed7 tr\u1ee3 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed h\u00e0ng \u0111\u1ea7u \u0110\u00f4ng Nam \u00c1, gi\u00fap ng\u01b0\u1eddi d\u00f9ng tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch b\u00e1n h\u00e0ng online xuy\u00ean bi\u00ean gi\u1edbi theo c\u00e1ch d\u1ec5 d\u00e0ng v\u00e0 ti\u1ebft ki\u1ec7m chi ph\u00ed nh\u1ea5t.<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/boxme.asia\/vi\/contact-us\/\" target=\"_blank\" rel=\"nofollow noopener\"><br \/>\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"296\" src=\"https:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2019\/11\/Boxme-Cover-Viet.jpg\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a><br \/>\n\t\t\t<a href=\"https:\/\/boxme.asia\/vi\/contact-us\/\" target=\"_blank\" rel=\"nofollow noopener\" role=\"button\"><br \/>\n\t\t\t\t\t\tLi\u00ean h\u1ec7 t\u01b0 v\u1ea5n mi\u1ec5n ph\u00ed<br \/>\n\t\t\t\t\t<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>FBA l\u00e0 gi\u1ea3i ph\u00e1p cho doanh nghi\u1ec7p \u0111ang t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i kinh doanh cho ph\u00e9p t\u1ef1 do thi\u1ebft l\u1eadp gi\u1edd l\u00e0m vi\u1ec7c v\u00e0 gi\u1ea3i quy\u1ebft t\u1ea5t c\u1ea3 c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn v\u1eadn chuy\u1ec3n v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng. Hay nh\u1eefng doanh nghi\u1ec7p \u0111ang t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i \u0111\u1ec3 v\u01b0\u01a1n ra th\u1ebf gi\u1edbi [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":86826,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-86815","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-logistics"],"_links":{"self":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/86815","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/comments?post=86815"}],"version-history":[{"count":0,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/86815\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media\/86826"}],"wp:attachment":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media?parent=86815"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/categories?post=86815"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/tags?post=86815"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}