{"id":83058,"date":"2019-12-16T07:57:05","date_gmt":"2019-12-16T07:57:05","guid":{"rendered":"http:\/\/blog.boxme.asia\/vi\/?p=83058"},"modified":"2019-12-16T07:57:05","modified_gmt":"2019-12-16T07:57:05","slug":"8-xu-huong-thuong-mai-dien-tu-se-tiep-tuc-thanh-cong-trong-nam-2020","status":"publish","type":"post","link":"https:\/\/boxme.asia\/vi\/8-xu-huong-thuong-mai-dien-tu-se-tiep-tuc-thanh-cong-trong-nam-2020\/","title":{"rendered":"8 xu h\u01b0\u1edbng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed s\u1ebd ti\u1ebfp t\u1ee5c th\u00e0nh c\u00f4ng trong n\u0103m 2020"},"content":{"rendered":"<p><span style=\"font-weight: 400\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-83059 size-large\" src=\"http:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2019\/12\/E-commerce-trends-2020-Viet-1-1024x536.jpg\" alt=\"\" width=\"1024\" height=\"536\" srcset=\"https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commerce-trends-2020-Viet-1-1024x536.jpg 1024w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commerce-trends-2020-Viet-1-150x79.jpg 150w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commerce-trends-2020-Viet-1-300x157.jpg 300w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commerce-trends-2020-Viet-1-768x402.jpg 768w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commerce-trends-2020-Viet-1-600x314.jpg 600w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commerce-trends-2020-Viet-1.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400\">\u0110\u00f4ng Nam \u00c1, v\u1edbi d\u00e2n s\u1ed1 b\u00f9ng n\u1ed5 v\u00e0 t\u1ed1c \u0111\u1ed9 th\u00e2m nh\u1eadp internet ng\u00e0y c\u00e0ng gia t\u0103ng, \u0111\u01b0\u1ee3c d\u1ef1 \u0111o\u00e1n s\u1ebd tr\u1edf th\u00e0nh \u0111i\u1ec3m n\u00f3ng ti\u00eau d\u00f9ng ti\u1ebfp theo tr\u00ean th\u1ebf gi\u1edbi. <a href=\"https:\/\/www.blog.google\/documents\/47\/SEA_Internet_Economy_Report_2019.pdf\" rel=\"nofollow noopener\" target=\"_blank\">B\u00e1o c\u00e1o<\/a> v\u1ec1 kinh t\u1ebf Internet c\u1ee7a Google th\u1ed1ng k\u00ea r\u1eb1ng l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed (TM\u0110T) c\u1ee7a khu v\u1ef1c \u0111\u00e3 v\u01b0\u1ee3t 38 t\u1ef7 USD v\u1ec1 gi\u00e1 tr\u1ecb, v\u1edbi m\u1ed9t d\u1ef1 \u0111o\u00e1n t\u00e1o b\u1ea1o cho n\u0103m 2025 l\u00e0 50 t\u1ef7 \u0111\u00f4 la.<\/span><\/p>\n<p><span style=\"font-weight: 400\">H\u01b0\u1edbng t\u1edbi m\u1ed9t tr\u1ea3i nghi\u1ec7m t\u1ef1 \u0111\u1ed9ng v\u00e0 t\u1eadp trung v\u00e0o c\u00e1c thi\u1ebft b\u1ecb di \u0111\u1ed9ng, \u0111\u00e2y l\u00e0 nh\u1eefng xu h\u01b0\u1edbng m\u1edbi n\u1ed5i v\u1edbi ti\u1ec1m n\u0103ng ph\u00e1t tri\u1ec3n h\u01a1n n\u1eefa trong n\u0103m 2020 c\u1ee7a s\u00e2n ch\u01a1i TM\u0110T \u0110\u00f4ng Nam \u00c1.<\/span><\/p>\n<h3><b>1\/ M\u00f4 h\u00ecnh D2C<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Trong m\u00f4 h\u00ecnh b\u00e1n l\u1ebb truy\u1ec1n th\u1ed1ng, c\u00f3 r\u1ea5t nhi\u1ec1u b\u00ean tham gia v\u00e0o qu\u00e1 tr\u00ecnh \u0111\u01b0a s\u1ea3n ph\u1ea9m t\u1eeb nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u1ebfn tay kh\u00e1ch h\u00e0ng: nh\u00e0 b\u00e1n bu\u00f4n, nh\u00e0 ph\u00e2n ph\u1ed1i, nh\u00e0 b\u00e1n l\u1ebb. Tr\u01b0\u1edbc khi cu\u1ed9c c\u00e1ch m\u1ea1ng Internet di\u1ec5n ra, quy\u1ec1n l\u1ef1c n\u1eb1m trong tay c\u00e1c nh\u00e0 ph\u00e2n ph\u1ed1i. Tuy nhi\u00ean ng\u00e0y nay, nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u00e3 c\u00f3 th\u1ec3 t\u1ef1 ph\u00e2n ph\u1ed1i c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd. Th\u00f4ng qua nhi\u1ec1u k\u00eanh tr\u1ef1c tuy\u1ebfn nh\u01b0 trang web c\u1ee7a c\u1eeda h\u00e0ng, m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 c\u00e1c s\u00e0n TM\u0110T, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 t\u1ef1 qu\u1ea3ng b\u00e1 v\u00e0 ph\u00e2n ph\u1ed1i s\u1ea3n ph\u1ea9m m\u00e0 kh\u00f4ng ph\u1ea3i chia s\u1ebb l\u1ee3i nhu\u1eadn v\u1edbi ng\u01b0\u1eddi trung gian. M\u00f4 h\u00ecnh n\u00e0y \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 Tr\u1ef1c ti\u1ebfp \u0111\u1ebfn kh\u00e1ch h\u00e0ng (Direct to Consumers &#8211; D2C).<\/span><\/p>\n<p><span style=\"font-weight: 400\">M\u00f4 h\u00ecnh D2C cho ph\u00e9p b\u1ea1n ki\u1ec3m so\u00e1t qu\u00e1 tr\u00ecnh tr\u1ea3i nghi\u1ec7m s\u1ea3n ph\u1ea9m c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 m\u1ee9c gi\u00e1 &#8211; ngu\u1ed3n l\u1ee3i nhu\u1eadn ch\u00ednh c\u1ee7a c\u00f4ng ty. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u0169ng c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 th\u00e2n thi\u1ebft h\u01a1n v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u1ec3 hi\u1ec3u th\u00eam v\u1ec1 h\u1ecd ho\u1eb7c \u0111i\u1ec1u ch\u1ec9nh s\u1ea3n ph\u1ea9m nhanh ch\u00f3ng theo nhu c\u1ea7u hi\u1ec7n t\u1ea1i c\u1ee7a th\u1ecb tr\u01b0\u1eddng. Tuy nhi\u00ean, \u0111i\u1ec1u \u0111\u00f3 c\u0169ng c\u00f3 ngh\u0129a l\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t ph\u1ea3i g\u00e1nh v\u00e1c nhi\u1ec1u tr\u00e1ch nhi\u1ec7m h\u01a1n.<\/span><\/p>\n<h3><b>2\/ Gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m b\u1eb1ng video<\/b><\/h3>\n<p><span style=\"font-weight: 400\">\u0110i\u1ec1u duy nh\u1ea5t m\u00e0 mua s\u1eafm online kh\u00f4ng th\u1ec3 canh tranh v\u1edbi mua t\u1ea1i c\u1eeda h\u00e0ng l\u00e0 s\u1ef1 tr\u1ea3i nghi\u1ec7m tr\u1ef1c ti\u1ebfp s\u1ea3n ph\u1ea9m. Kh\u00e1ch h\u00e0ng mu\u1ed1n bi\u1ebft c\u00e0ng nhi\u1ec1u th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m c\u00e0ng t\u1ed1t tr\u01b0\u1edbc khi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh. Trong khi nh\u1eefng d\u00f2ng ch\u1eef th\u00ec nh\u00e0m ch\u00e1n c\u00f2n h\u00ecnh \u1ea3nh th\u00ec c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng ch\u1ec9nh s\u1eeda, video n\u1ed5i l\u00ean nh\u01b0 m\u1ed9t c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb m\u1ea1nh m\u1ebd.<\/span><\/p>\n<p><span style=\"font-weight: 400\">M\u1ed9t <a href=\"https:\/\/today.yougov.com\/topics\/resources\/articles-reports\/2019\/08\/06\/72-consumers-prefer-videos-learn-about-products-or\" rel=\"nofollow noopener\" target=\"_blank\">kh\u1ea3o s\u00e1t<\/a> c\u1ee7a YouGov cho th\u1ea5y h\u01a1n m\u1ed9t n\u1eeda s\u1ed1 kh\u00e1ch h\u00e0ng th\u00edch xem video h\u01a1n l\u00e0 \u0111\u1ecdc ph\u1ea7n m\u00f4 t\u1ea3 cho c\u00e1c thi\u1ebft b\u1ecb \u0111i\u1ec7n t\u1eed c\u00e1 nh\u00e2n, \u0111\u1ed3 gia d\u1ee5ng, ph\u1ea7n m\u1ec1m v\u00e0 c\u00f4ng c\u1ee5. T\u1ef7 l\u1ec7 n\u00e0y l\u00e0 35% cho c\u00e1c s\u1ea3n ph\u1ea9m th\u1eddi trang v\u00e0 l\u00e0m \u0111\u1eb9p, v\u00e0 27% cho c\u00e1c s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c c\u00e1 nh\u00e2n.<\/span><\/p>\n<p><span style=\"font-weight: 400\"><img decoding=\"async\" class=\"aligncenter wp-image-83063 size-full\" src=\"http:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2019\/12\/Tik-Tok-Ads.jpg\" alt=\"\" width=\"890\" height=\"500\" srcset=\"https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Tik-Tok-Ads.jpg 890w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Tik-Tok-Ads-150x84.jpg 150w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Tik-Tok-Ads-300x169.jpg 300w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Tik-Tok-Ads-768x431.jpg 768w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Tik-Tok-Ads-600x337.jpg 600w\" sizes=\"(max-width: 890px) 100vw, 890px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400\">Khi nh\u1eefng \u1ee9ng d\u1ee5ng video ng\u1eafn nh\u01b0 Tik Tok \u0111ang l\u00ean ng\u00f4i, ng\u01b0\u1eddi b\u00e1n kh\u00f4ng t\u1ed1n qu\u00e1 nhi\u1ec1u c\u00f4ng s\u1ee9c \u0111\u1ec3 t\u1ea1o ra m\u1ed9t video h\u1ea5p d\u1eabn \u0111\u1ec3 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd. V\u00ec v\u1eady, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u n\u00ean b\u1eaft \u0111\u1ea7u theo d\u00f2ng xu h\u01b0\u1edbng n\u00e0y \u0111\u1ec3 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch trung th\u1ef1c nh\u1ea5t.<\/span><\/p>\n<h3><b>3\/ N\u1ed9i dung t\u1ea1o ra b\u1edfi ng\u01b0\u1eddi d\u00f9ng<\/b><\/h3>\n<p><span style=\"font-weight: 400\">N\u1ed9i dung t\u1ea1o ra b\u1edfi ng\u01b0\u1eddi d\u00f9ng (User-generated content &#8211; UGC), l\u00e0 b\u1ea5t k\u1ef3 lo\u1ea1i n\u1ed9i dung n\u00e0o \u0111\u01b0\u1ee3c t\u1ea1o ra v\u00e0 lan truy\u1ec1n b\u1edfi nh\u1eefng ng\u01b0\u1eddi d\u00f9ng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u &#8211; nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng h\u1ec1 nh\u1eadn ti\u1ec1n qu\u1ea3ng c\u00e1o. UGC th\u1ec3 hi\u1ec7n nh\u1eefng tr\u1ea3i nghi\u1ec7m th\u1ef1c t\u1ebf v\u1ec1 s\u1ea3n ph\u1ea9m t\u1eeb ng\u01b0\u1eddi d\u00f9ng, \u0111\u00e1ng tin c\u1eady v\u00e0 thuy\u1ebft ph\u1ee5c h\u01a1n nhi\u1ec1u so v\u1edbi nh\u1eefng n\u1ed9i dung do th\u01b0\u01a1ng hi\u1ec7u s\u1ea3n xu\u1ea5t. Theo m\u1ed9t <a href=\"https:\/\/blog.reevoo.com\/wp-content\/uploads\/2016\/05\/What-do-your-customers-really-want-to-see.pdf\" rel=\"nofollow noopener\" target=\"_blank\">nghi\u00ean c\u1ee9u<\/a> c\u1ee7a Reevoo, \u00fd ki\u1ebfn \u200b\u200bt\u1eeb kh\u00e1ch h\u00e0ng r\u1ea5t quan tr\u1ecdng v\u1edbi th\u01b0\u01a1ng hi\u1ec7u, v\u00ec 70% ng\u01b0\u1eddi mua tin t\u01b0\u1edfng v\u00e0o c\u00e1c \u0111\u00e1nh gi\u00e1 v\u00e0 \u0111\u1ec1 xu\u1ea5t c\u1ee7a ng\u01b0\u1eddi mua h\u01a1n l\u00e0 th\u00f4ng tin t\u1eeb th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n<p><span style=\"font-weight: 400\">M\u1ed9t trong nh\u1eefng chi\u1ebfn d\u1ecbch UGC th\u00e0nh c\u00f4ng nh\u1ea5t l\u00e0 \u201cShake a Coke\u201d \u0111\u01b0\u1ee3c ph\u00e1t \u0111\u1ed9ng b\u1edfi Coca Cola. Coca Cola \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c truy\u1ec1n c\u1ea3m h\u1ee9ng cho ng\u01b0\u1eddi mua chia s\u1ebb v\u1ec1 h\u1ecd m\u1ed9t c\u00e1ch t\u1ef1 nguy\u1ec7n ch\u1ec9 b\u1eb1ng c\u00e1ch \u0111\u1eb7t nh\u1eefng c\u00e1i t\u00ean ph\u1ed5 bi\u1ebfn tr\u00ean chai n\u01b0\u1edbc c\u1ee7a h\u1ecd, t\u1ea1o ra m\u1ed9t xu h\u01b0\u1edbng l\u00f4i cu\u1ed1n kh\u00e1ch h\u00e0ng, h\u01b0\u1edbng t\u1edbi m\u1ee5c ti\u00eau cu\u1ed1i c\u00f9ng l\u00e0 t\u0103ng doanh s\u1ed1. Do \u0111\u00f3, m\u1ed9t trong nh\u1eefng nhi\u1ec7m v\u1ee5 quan tr\u1ecdng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a trong n\u0103m 2020 ch\u00ednh l\u00e0 thuy\u1ebft ph\u1ee5c ng\u01b0\u1eddi d\u00f9ng nh\u1eadn x\u00e9t v\u00e0 \u0111\u1ec1 c\u1eadp \u0111\u1ebfn s\u1ea3n ph\u1ea9m tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng.<\/span><\/p>\n<h3><b>4\/ Th\u01b0\u01a1ng hi\u1ec7u ri\u00eang<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Th\u01b0\u01a1ng hi\u1ec7u ri\u00eang ph\u00e2n ph\u1ed1i nh\u1eefng s\u1ea3n ph\u1ea9m \u0111\u1ed9c quy\u1ec1n \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t v\u00e0 b\u00e1n b\u1edfi ch\u00ednh h\u1ecd. L\u00e0 ngu\u1ed3n cung c\u1ea5p duy nh\u1ea5t, c\u00e1c nh\u00e3n hi\u1ec7u ri\u00eang c\u00f3 th\u1ec3 t\u1ea1o ra nhu c\u1ea7u mua l\u1edbn th\u00f4ng qua vi\u1ec7c ti\u1ebfp th\u1ecb v\u00e0 \u0111\u00e1nh gi\u00e1 cao cho c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd. V\u1edbi m\u1ed9t th\u1ebf h\u1ec7 tr\u1ebb coi th\u00f3i quen mua s\u1eafm l\u00e0 m\u1ed9t c\u00e1ch \u0111\u1ec3 th\u1ec3 hi\u1ec7n b\u1ea3n th\u00e2n, l\u0129nh v\u1ef1c k\u00ednh doanh th\u01b0\u01a1ng hi\u1ec7u ri\u00eang d\u1ef1 ki\u1ebfn \u200b\u200bs\u1ebd t\u0103ng 25% trong v\u00e0i n\u0103m t\u1edbi. Theo T\u1ea1p ch\u00ed <a href=\"https:\/\/cdn.coverstand.com\/39026\/540548\/552fa9166d85ed078cd58ba0e29ce86d52fb0106.pdf\" rel=\"nofollow noopener\" target=\"_blank\">Frozen &amp; Refrigerated Buyer<\/a>, m\u1ed9t ph\u1ea7n ba nh\u1eefng s\u1ea3n ph\u1ea9m trong gi\u1ecf h\u00e0ng c\u1ee7a th\u1ebf h\u1ec7 tr\u1ebb l\u00e0 t\u1eeb c\u00e1c th\u01b0\u01a1ng hi\u1ec7u ri\u00eang, cao h\u01a1n m\u1ee9c trung b\u00ecnh l\u00e0 25%.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Ch\u1ec9 m\u1ed9t v\u00e0i th\u01b0\u01a1ng hi\u1ec7u ri\u00eang c\u00f3 \u0111\u1ee7 ngu\u1ed3n l\u1ef1c \u0111\u1ec3 t\u1ef1 s\u1ea3n xu\u1ea5t th\u00e0nh ph\u1ea9m, do \u0111\u00f3, r\u1ea5t nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 ch\u1ecdn con \u0111\u01b0\u1eddng d\u1ec5 d\u00e0ng h\u01a1n: \u0111\u1eb7t h\u00e0ng t\u1eeb m\u1ed9t nh\u00e0 s\u1ea3n xu\u1ea5t, sau \u0111\u00f3 d\u00e1n nh\u00e3n s\u1ea3n ph\u1ea9m d\u01b0\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a h\u1ecd \u0111\u1ec3 ti\u1ebfp th\u1ecb v\u00e0 b\u00e1n h\u00e0ng. D\u00f9 b\u1eb1ng c\u00e1ch n\u00e0o, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u ri\u00eang c\u0169ng ph\u1ea3i b\u1ecf ra m\u1ed9t kho\u1ea3n v\u1ed1n tr\u1ea3 tr\u01b0\u1edbc \u0111\u1ec3 s\u1ea3n xu\u1ea5t v\u1edbi s\u1ed1 l\u01b0\u1ee3ng l\u1edbn.<\/span><\/p>\n<h3><b>5\/ Nhi\u1ec1u l\u1ef1a ch\u1ecdn ho\u00e0n t\u1ea5t \u0111\u01a1n h\u00e0ng<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Giao h\u00e0ng l\u00e0 ch\u00eca kh\u00f3a d\u1eabn \u0111\u1ebfn s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. M\u1ed9t <a href=\"https:\/\/iprice.my\/trends\/insights\/consumers-are-still-not-happy-with-their-e-commerce-delivery-experience-a-new-survey-by-parcel-perform-and-iprice-group-reveals\/\" rel=\"nofollow noopener\" target=\"_blank\">kh\u1ea3o s\u00e1t<\/a> c\u1ee7a iPrice v\u1ec1 mua s\u1eafm trong khu v\u1ef1c \u0110\u00f4ng Nam \u00c1 cho th\u1ea5y m\u1ed7i khi n\u00e0o th\u1eddi gian giao h\u00e0ng k\u00e9o d\u00e0i, t\u1ef7 l\u1ec7 kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng v\u1edbi x\u1ebfp h\u1ea1ng 4-5 sao s\u1ebd gi\u1ea3m t\u1eeb 10 &#8211; 15%. R\u1ea5t nhi\u1ec1u kh\u00e1ch h\u00e0ng \u01b0u ti\u00ean vi\u1ec7c nh\u1eadn s\u1ea3n ph\u1ea9m s\u1edbm v\u00e0 s\u1eb5n s\u00e0ng tr\u1ea3 nhi\u1ec1u ti\u1ec1n h\u01a1n cho vi\u1ec7c chuy\u1ec3n ph\u00e1t nhanh ho\u1eb7c trong ng\u00e0y.<\/span><\/p>\n<p><span style=\"font-weight: 400\"><img decoding=\"async\" class=\"aligncenter wp-image-83061 size-full\" src=\"http:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2019\/12\/Last-mile-delivery.jpg\" alt=\"\" width=\"950\" height=\"530\" srcset=\"https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Last-mile-delivery.jpg 950w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Last-mile-delivery-150x84.jpg 150w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Last-mile-delivery-300x167.jpg 300w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Last-mile-delivery-768x428.jpg 768w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Last-mile-delivery-600x335.jpg 600w\" sizes=\"(max-width: 950px) 100vw, 950px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400\">\u0110\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u n\u00e0y t\u1eeb kh\u00e1ch h\u00e0ng, c\u00e1c c\u00f4ng ty n\u00ean h\u1ee3p t\u00e1c v\u1edbi c\u00e1c \u0111\u01a1n v\u1ecb h\u1eadu c\u1ea7n th\u1ee9 ba \u0111\u1ec3 cung c\u1ea5p nhi\u1ec1u ph\u01b0\u01a1ng th\u1ee9c v\u1eadn chuy\u1ec3n kh\u00e1c nhau, thay v\u00ec x\u1eed l\u00fd \u0111\u01a1n h\u00e0ng n\u1ed9i b\u1ed9 v\u1edbi n\u0103ng l\u1ef1c v\u00e0 kh\u1ea3 n\u0103ng h\u1ea1n ch\u1ebf. \u0110\u1ed1i v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 c\u1eeda h\u00e0ng, vi\u1ec7c cung c\u1ea5p l\u1ef1a ch\u1ecdn l\u1ea5y h\u00e0ng t\u1ea1i c\u1eeda h\u00e0ng c\u0169ng s\u1ebd thu\u1eadn ti\u1ec7n h\u01a1n cho kh\u00e1ch h\u00e0ng<\/span><\/p>\n<p><a href=\"https:\/\/boxme.asia\/vi\/\"><strong>-&gt;&gt; T\u00ecm hi\u1ec3u nh\u1eefng gi\u1ea3i ph\u00e1p ho\u00e0n t\u1ea5t \u0111\u01a1n h\u00e0ng do Boxme cung c\u1ea5p<\/strong><\/a><\/p>\n<h3><b>6\/ Dropshipping<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Dropshipping l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh ho\u00e0n h\u1ea3o cho ng\u01b0\u1eddi m\u1edbi b\u01b0\u1edbc ch\u00e2n v\u00e0o ng\u00e0nh TM\u0110T, \u0111\u1ea7y tham v\u1ecdng nh\u01b0ng c\u00f3 s\u1ed1 v\u1ed1n h\u1ea1n ch\u1ebf. Nh\u1eefng ng\u01b0\u1eddi dropship c\u00f3 th\u1ec3 thi\u1ebft l\u1eadp c\u1eeda h\u00e0ng c\u1ee7a ri\u00eang h\u1ecd v\u00e0 b\u1eaft \u0111\u1ea7u b\u00e1n m\u00e0 kh\u00f4ng c\u1ea7n l\u01b0u kho. Khi m\u1ed9t \u0111\u01a1n \u0111\u1eb7t h\u00e0ng \u0111\u01b0\u1ee3c \u0111\u1eb7t, n\u00f3 s\u1ebd \u0111\u01b0\u1ee3c mua v\u00e0 v\u1eadn chuy\u1ec3n cho kh\u00e1ch h\u00e0ng tr\u1ef1c ti\u1ebfp t\u1eeb c\u00e1c nh\u00e0 cung c\u1ea5p.<\/span><\/p>\n<p><span style=\"font-weight: 400\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-83064 size-large\" src=\"http:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2019\/12\/Dropshipping-Model-Eng-1024x536.png\" alt=\"\" width=\"1024\" height=\"536\" srcset=\"https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Dropshipping-Model-Eng-1024x536.png 1024w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Dropshipping-Model-Eng-150x79.png 150w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Dropshipping-Model-Eng-300x157.png 300w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Dropshipping-Model-Eng-768x402.png 768w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Dropshipping-Model-Eng-600x314.png 600w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Dropshipping-Model-Eng.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/span><br \/>\n<span style=\"font-weight: 400\">M\u00f4 h\u00ecnh kinh doanh n\u00e0y gi\u00fap gi\u1ea3m nh\u1eb9 nh\u1eefng g\u00e1nh n\u1eb7ng v\u1ec1 t\u00e0i ch\u00ednh nh\u01b0 qu\u1ea3n l\u00fd h\u00e0ng t\u1ed3n, chi ph\u00ed l\u01b0u kho hay c\u00e1c v\u1ea5n \u0111\u1ec1 h\u1eadu c\u1ea7n. C\u00e1c dropshippers c\u0169ng c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u v\u1edbi quy m\u00f4 nh\u1ecf \u0111\u1ec3 th\u1eed nghi\u1ec7m v\u1edbi nhi\u1ec1u lo\u1ea1i s\u1ea3n ph\u1ea9m, sau \u0111\u00f3 m\u1edf r\u1ed9ng v\u1edbi nh\u1eefng s\u1ea3n ph\u1ea9m hi\u1ec7u qu\u1ea3 \u0111em l\u1ea1i l\u1ee3i nhu\u1eadn.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Tuy nhi\u00ean, dropshipping c\u0169ng \u0111i k\u00e8m v\u1edbi s\u1ef1 c\u1ea1nh tranh kh\u1ed1c li\u1ec7t v\u00e0 r\u1ee7i ro kh\u00f4ng th\u1ec3 ki\u1ec3m so\u00e1t. V\u00ec ng\u01b0\u1eddi b\u00e1n kh\u00f4ng ki\u1ec3m so\u00e1t \u0111\u01b0\u1ee3c s\u1ea3n ph\u1ea9m ho\u1eb7c qu\u00e1 tr\u00ecnh v\u1eadn chuy\u1ec3n, b\u1ea5t k\u1ef3 v\u1ea5n \u0111\u1ec1 n\u00e0o x\u1ea3y ra \u0111\u1ec1u c\u00f3 th\u1ec3 ph\u00e1 h\u1ee7y uy t\u00edn c\u1ee7a ng\u01b0\u1eddi b\u00e1n. Chi ph\u00ed giao h\u00e0ng cao cho m\u1ed7i s\u1ea3n ph\u1ea9m c\u00f3 th\u1ec3 khi\u1ebfn n\u00f3 kh\u00f4ng c\u1ea1nh tranh so v\u1edbi c\u00e1c nh\u00e0 b\u00e1n l\u1ebb kh\u00e1c, ch\u01b0a k\u1ec3 \u0111\u1ebfn chi ph\u00ed qu\u1ea3ng c\u00e1o.<\/span><\/p>\n<p><a href=\"https:\/\/app.netsale.asia\/\" rel=\"nofollow noopener\" target=\"_blank\"><strong>-&gt;&gt; Tr\u1ea3i nghi\u1ec7m ngay n\u1ec1n t\u1ea3ng dropship xuy\u00ean bi\u00ean gi\u1edbi Netsale<\/strong><\/a><\/p>\n<h3><b>7\/ D\u1ecbch v\u1ee5 \u0111\u0103ng k\u00fd (Subscription)<\/b><\/h3>\n<p><span style=\"font-weight: 400\">M\u1ed9t xu h\u01b0\u1edbng TM\u0110T \u0111ang l\u00ean kh\u00e1c l\u00e0 m\u00f4 h\u00ecnh \u0111\u0103ng k\u00fd tr\u1ea3 ti\u1ec1n theo k\u1ef3 h\u1ea1n, t\u1eeb c\u00e1c giao d\u1ecbch mua l\u1edbn nh\u01b0 xe h\u01a1i v\u00e0 nh\u00e0 \u0111\u1ea5t, cho \u0111\u1ebfn c\u00e1c d\u1ecbch v\u1ee5 tr\u1ef1c tuy\u1ebfn h\u00e0ng th\u00e1ng nh\u01b0 Spotify v\u00e0 Netflix, c\u00e1c s\u1ea3n ph\u1ea9m l\u00e0m \u0111\u1eb9p v\u00e0 th\u1eadm ch\u00ed l\u00e0 t\u1ea1p h\u00f3a. Kh\u00e1ch h\u00e0ng lu\u00f4n quan t\u00e2m \u0111\u1ebfn nh\u1eefng d\u1ecbch v\u1ee5 ti\u1ebft ki\u1ec7m chi ph\u00ed, th\u1eddi gian v\u00e0 \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a, \u0111i\u1ec1u m\u00e0 m\u00f4 h\u00ecnh \u0111\u0103ng k\u00fd c\u00f3 th\u1ec3 cung c\u1ea5p d\u01b0\u1edbi nhi\u1ec1u h\u00ecnh th\u1ee9c.<\/span><\/p>\n<p><span style=\"font-weight: 400\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-83062 size-full\" src=\"http:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2019\/12\/Netflix-Subscription-1-Month-Free.png\" alt=\"\" width=\"741\" height=\"492\" srcset=\"https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Netflix-Subscription-1-Month-Free.png 741w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Netflix-Subscription-1-Month-Free-150x100.png 150w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Netflix-Subscription-1-Month-Free-300x199.png 300w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/Netflix-Subscription-1-Month-Free-600x398.png 600w\" sizes=\"(max-width: 741px) 100vw, 741px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400\">C\u00f3 ba lo\u1ea1i m\u00f4 h\u00ecnh \u0111\u0103ng k\u00fd ch\u00ednh: b\u1ed5 sung, tuy\u1ec3n ch\u1ecdn v\u00e0 quy\u1ec1n truy c\u1eadp. C\u00e1c m\u1eb7t h\u00e0ng gia d\u1ee5ng h\u00e0ng ng\u00e0y nh\u01b0 gi\u1ea5y l\u1ee5a v\u00e0 t\u00e3 gi\u1ea5y c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c b\u1ed5 sung \u0111\u1ecbnh k\u1ef3 th\u00f4ng qua d\u1ecbch v\u1ee5 \u0111\u0103ng k\u00fd ch\u1ec9 v\u1edbi m\u1ed9t c\u00e1i click chu\u1ed9t, trong khi nh\u1eefng g\u00f3i h\u00e0ng tuy\u1ec3n ch\u1ecdn l\u00e0m kh\u00e1ch h\u00e0ng ng\u1ea1c nhi\u00ean v\u1edbi nh\u1eefng tr\u1ea3i nghi\u1ec7m m\u1edbi v\u00e0 c\u00e1 nh\u00e2n h\u00f3a. Cu\u1ed1i c\u00f9ng, \u0111\u0103ng k\u00fd quy\u1ec1n truy c\u1eadp cho ph\u00e9p ng\u01b0\u1eddi mua \u0111\u01b0\u1ee3c h\u01b0\u1edfng c\u00e1c \u0111\u1eb7c quy\u1ec1n ch\u1ec9 d\u00e0nh cho th\u00e0nh vi\u00ean, v\u00ed d\u1ee5 nh\u01b0 c\u00e1c \u1ee9ng d\u1ee5ng nghe nh\u1ea1c v\u00e0 xem phim tr\u1ef1c tuy\u1ebfn.<\/span><\/p>\n<p><span style=\"font-weight: 400\">M\u1eb7t kh\u00e1c, d\u1ecbch v\u1ee5 \u0111\u0103ng k\u00fd cung c\u1ea5p cho ng\u01b0\u1eddi b\u00e1n m\u1ed9t ngu\u1ed3n doanh thu \u1ed5n \u0111\u1ecbnh v\u00e0 r\u1ea5t nhi\u1ec1u \u0111i\u1ec3m ti\u1ebfp x\u00fac \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<h3><b>8\/ Thanh to\u00e1n tr\u1ef1c tuy\u1ebfn<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Theo <a href=\"https:\/\/www.blog.google\/documents\/47\/SEA_Internet_Economy_Report_2019.pdf\" rel=\"nofollow noopener\" target=\"_blank\">b\u00e1o c\u00e1o<\/a> c\u1ee7a Google v\u1ec1 t\u00ecnh h\u00ecnh TM\u0110T \u0110\u00f4ng Nam \u00c1 n\u0103m 2019, thanh to\u00e1n tr\u1ef1c tuy\u1ebfn \u0111\u00e3 \u0111\u1ea1t \u0111\u1ebfn \u0111i\u1ec3m chuy\u1ec3n ngo\u1eb7t v\u1edbi t\u1ef7 l\u1ec7 s\u1eed d\u1ee5ng ng\u00e0y c\u00e0ng t\u0103ng trong khu v\u1ef1c. \u0110\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a l\u00e0 t\u1ea5t c\u1ea3 c\u00e1c giao d\u1ecbch kh\u00f4ng d\u00f9ng ti\u1ec1n m\u1eb7t bao g\u1ed3m th\u1ebb, chuy\u1ec3n kho\u1ea3n ng\u00e2n h\u00e0ng v\u00e0 v\u00ed \u0111i\u1ec7n t\u1eed, s\u1ef1 ti\u1ec7n l\u1ee3i c\u1ee7a thanh to\u00e1n tr\u1ef1c tuy\u1ebfn g\u00f3p ph\u1ea7n \u0111\u1ea9y nhanh qu\u00e1 tr\u00ecnh mua h\u00e0ng, do \u0111\u00f3 n\u00f3 \u0111\u01b0\u1ee3c qu\u1ea3ng b\u00e1 m\u1ea1nh m\u1ebd b\u1edfi c\u00e1c c\u1ed5ng TM\u0110T.<\/span><\/p>\n<p><span style=\"font-weight: 400\">V\u1edbi t\u1ed5ng gi\u00e1 tr\u1ecb giao d\u1ecbch (Gross Transaction Value &#8211; GTV) 600 t\u1ec9 \u0111\u00f4 la v\u00e0o n\u0103m 2019, m\u1ea3ng thanh to\u00e1n tr\u1ef1c tuy\u1ebfn \u0111\u01b0\u1ee3c d\u1ef1 \u0111o\u00e1n s\u1ebd v\u01b0\u1ee3t m\u1ee9c 1 ngh\u00ecn t\u1ef7 \u0111\u00f4 la v\u00e0o n\u0103m 2025, chi\u1ebfm g\u1ea7n m\u1ed9t n\u1eeda t\u1ed5ng gi\u00e1 tr\u1ecb thanh to\u00e1n c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng trong khu v\u1ef1c. M\u1eb7c d\u00f9 ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n ph\u1ed5 bi\u1ebfn nh\u1ea5t hi\u1ec7n t\u1ea1i l\u00e0 tr\u1ea3 ti\u1ec1n m\u1eb7t khi nh\u1eadn h\u00e0ng (Cash on Delivery &#8211; CoD), thanh to\u00e1n tr\u1ef1c tuy\u1ebfn \u0111ang d\u1ea7n kh\u1eb3ng \u0111\u1ecbnh v\u1ecb tr\u00ed c\u1ee7a m\u00ecnh trong th\u1ebf gi\u1edbi c\u00f4ng ngh\u1ec7 ho\u00e1. C\u00e1c doanh nghi\u1ec7p n\u00ean cung c\u1ea5p nhi\u1ec1u ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n kh\u00e1c nhau, ho\u1eb7c ch\u1ea1y c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i b\u00e1n h\u00e0ng th\u00f4ng qua c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0110\u00f4ng Nam \u00c1, v\u1edbi d\u00e2n s\u1ed1 b\u00f9ng n\u1ed5 v\u00e0 t\u1ed1c \u0111\u1ed9 th\u00e2m nh\u1eadp internet ng\u00e0y c\u00e0ng gia t\u0103ng, \u0111\u01b0\u1ee3c d\u1ef1 \u0111o\u00e1n s\u1ebd tr\u1edf th\u00e0nh \u0111i\u1ec3m n\u00f3ng ti\u00eau d\u00f9ng ti\u1ebfp theo tr\u00ean th\u1ebf gi\u1edbi. B\u00e1o c\u00e1o v\u1ec1 kinh t\u1ebf Internet c\u1ee7a Google th\u1ed1ng k\u00ea r\u1eb1ng l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed (TM\u0110T) c\u1ee7a khu v\u1ef1c \u0111\u00e3 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":83060,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[840,847],"tags":[314,213,172,402,403,556],"class_list":["post-83058","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tmdt","category-xu-huong","tag-314","tag-dropshipping","tag-e-commerce","tag-thuong-mai-dien-tu","tag-tmdt","tag-xu-huong"],"_links":{"self":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/83058","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/comments?post=83058"}],"version-history":[{"count":0,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/83058\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media\/83060"}],"wp:attachment":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media?parent=83058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/categories?post=83058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/tags?post=83058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}