{"id":83043,"date":"2019-12-05T06:22:38","date_gmt":"2019-12-05T06:22:38","guid":{"rendered":"http:\/\/blog.boxme.asia\/vi\/?p=83043"},"modified":"2019-12-05T06:22:38","modified_gmt":"2019-12-05T06:22:38","slug":"nhung-nen-tang-mua-sam-online-dang-thong-tri-dong-nam-a","status":"publish","type":"post","link":"https:\/\/boxme.asia\/vi\/nhung-nen-tang-mua-sam-online-dang-thong-tri-dong-nam-a\/","title":{"rendered":"Nh\u1eefng n\u1ec1n t\u1ea3ng mua s\u1eafm online \u0111ang th\u1ed1ng tr\u1ecb \u0110\u00f4ng Nam \u00c1"},"content":{"rendered":"<p><span style=\"font-weight: 400\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-83045 size-large\" src=\"http:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2019\/12\/banner-Boxme-vie-1024x536.jpg\" alt=\"\" width=\"1024\" height=\"536\" srcset=\"https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/banner-Boxme-vie-1024x536.jpg 1024w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/banner-Boxme-vie-150x79.jpg 150w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/banner-Boxme-vie-300x157.jpg 300w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/banner-Boxme-vie-768x402.jpg 768w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/banner-Boxme-vie-600x314.jpg 600w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/banner-Boxme-vie.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400\">N\u1ec1n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed (TM\u0110T) c\u1ee7a \u0110\u00f4ng Nam \u00c1, ng\u00e0nh kinh t\u1ebf Internet l\u1edbn nh\u1ea5t, \u0111\u00e3 c\u00f3 t\u1ed5ng gi\u00e1 tr\u1ecb v\u01b0\u1ee3t qua 38 t\u1ef7 USD. Trong s\u1ed1 h\u00e0ng tr\u0103m \u0111\u1ed1i th\u1ee7, nh\u1eefng ng\u01b0\u1eddi chi\u1ebfn th\u1eafng ti\u1ec1m n\u0103ng \u0111ang b\u1eaft \u0111\u1ea7u xu\u1ea5t hi\u1ec7n khi n\u0103m 2019 s\u1eafp k\u1ebft th\u00fac, theo b\u00e1o c\u00e1o TM\u0110T c\u1ee7a iPrice Group, App Annie v\u00e0 Similar Web v\u1ec1 qu\u00fd 3 c\u1ee7a n\u0103m.&nbsp;<\/span><\/p>\n<p><a href=\"https:\/\/blog.boxme.asia\/vi\/thuong-mai-dien-tu-kinh-doanh-truc-tuyen-lon-nhat-dong-nam-a\/\"><strong>-&gt;&gt; \u0110\u1ecdc th\u00eam:&nbsp;Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed tr\u1edf th\u00e0nh m\u1ea3ng kinh doanh tr\u1ef1c tuy\u1ebfn l\u1edbn nh\u1ea5t \u0110\u00f4ng Nam \u00c1<\/strong><\/a><\/p>\n<h3><b>Giao di\u1ec7n di \u0111\u1ed9ng<\/b><\/h3>\n<p><span style=\"font-weight: 400\"><img decoding=\"async\" class=\"aligncenter wp-image-83046 size-large\" src=\"http:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2019\/12\/E-commece-platforms-Mobile-01-1024x794.png\" alt=\"\" width=\"1024\" height=\"794\" srcset=\"https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commece-platforms-Mobile-01-1024x794.png 1024w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commece-platforms-Mobile-01-150x116.png 150w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commece-platforms-Mobile-01-300x233.png 300w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commece-platforms-Mobile-01-768x596.png 768w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commece-platforms-Mobile-01-600x465.png 600w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commece-platforms-Mobile-01.png 1270w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/span><\/p>\n<p style=\"text-align: center\"><span style=\"font-weight: 400\">C\u00e1c \u1ee9ng d\u1ee5ng TM\u0110T ph\u1ed5 bi\u1ebfn nh\u1ea5t \u0110\u00f4ng Nam \u00c1, qu\u00fd 3 n\u0103m 2019<\/span><\/p>\n<p><span style=\"font-weight: 400\">Shopee duy tr\u00ec v\u1ecb tr\u00ed h\u00e0ng \u0111\u1ea7u v\u1edbi \u1ee9ng d\u1ee5ng c\u00f3 nhi\u1ec1u l\u01b0\u1ee3t t\u1ea3i v\u00e0 nhi\u1ec1u ng\u01b0\u1eddi d\u00f9ng h\u00e0ng th\u00e1ng nh\u1ea5t, nh\u1edd v\u00e0o nh\u1eefng chi\u1ebfn d\u1ecbch t\u1eadp trung v\u00e0o tr\u1ea3i nghi\u1ec7m tr\u00ean \u0111i\u1ec7n tho\u1ea1i c\u1ee7a h\u1ecd. Lazada \u0111\u1ee9ng v\u1eefng \u1edf v\u1ecb tr\u00ed th\u1ee9 hai, tuy nhi\u00ean, n\u1ec1n t\u1ea3ng n\u00e0y c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi d\u00f9ng h\u01a1n \u1edf 4 tr\u00ean 6 qu\u1ed1c gia trong khu v\u1ef1c. Lazada \u0111\u00e3 b\u1ecf l\u1ee1 Vi\u1ec7t Nam v\u00e0 Indonesia, hai th\u1ecb tr\u01b0\u1eddng \u0111\u00f4ng d\u00e2n \u0111\u01b0\u1ee3c d\u1ef1 \u0111o\u00e1n l\u00e0 c\u00f3 ti\u1ec1m n\u0103ng l\u1edbn nh\u1ea5t \u0110\u00f4ng Nam \u00c1.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Ti\u1ebfp theo l\u00e0 nh\u1eefng \u1ee9ng d\u1ee5ng \u0111\u1ecba ph\u01b0\u01a1ng: Tokopedia c\u1ee7a Indonesia v\u00e0 Sendo c\u1ee7a Vi\u1ec7t Nam trong qu\u00fd 3 n\u0103m 2019. Trong s\u1ed1 nh\u1eefng c\u00e1i t\u00ean quen thu\u1ed9c, \u1ee9ng d\u1ee5ng xuy\u00ean bi\u00ean gi\u1edbi Wish xu\u1ea5t hi\u1ec7n l\u1ea7n \u0111\u1ea7u ti\u00ean trong top 5 v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng m\u1edbi v\u00f4 c\u00f9ng ti\u1ec1m n\u0103ng trong khu v\u1ef1c.<\/span><\/p>\n<p><span style=\"font-weight: 400\">9 tr\u00ean 10 \u1ee9ng d\u1ee5ng c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi d\u00f9ng nh\u1ea5t cung c\u1ea5p c\u00e1c s\u1ea3n ph\u1ea9m t\u1eeb nhi\u1ec1u ng\u00e0nh h\u00e0ng, cho th\u1ea5y xu h\u01b0\u1edbng v\u1ec1 m\u1ed9t c\u1ed5ng mua s\u1eafm \u0111a d\u1ea1ng, n\u01a1i ng\u01b0\u1eddi mua c\u00f3 th\u1ec3 \u0111\u1eb7t m\u1ecdi th\u1ee9 ch\u1ec9 trong m\u1ed9t \u1ee9ng d\u1ee5ng.<\/span><\/p>\n<p><span style=\"font-weight: 400\">L\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng t\u1eadp trung v\u00e0o thi\u1ebft b\u1ecb di \u0111\u1ed9ng, tr\u1ea3i nghi\u1ec7m mua s\u1eafm tr\u1ef1c tuy\u1ebfn \u1edf \u0110\u00f4ng Nam \u00c1 \u0111ang d\u1ea7n ph\u00e1t tri\u1ec3n theo h\u01b0\u1edbng \u201cshoppertainment &#8211; mua s\u1eafm k\u1ebft h\u1ee3p gi\u1ea3i tr\u00ed&#8221;. Nh\u1eefng n\u1ec1n t\u1ea3ng l\u1edbn \u0111\u00e3 tri\u1ec3n khai r\u1ea5t nhi\u1ec1u chi\u1ebfn d\u1ecbch \u200b\u200b\u0111\u1ec3 t\u0103ng t\u01b0\u01a1ng t\u00e1c c\u1ee7a kh\u00e1ch h\u00e0ng nh\u01b0 livestream, tr\u00f2 ch\u01a1i v\u00e0 r\u00fat th\u0103m may m\u1eafn.<\/span><\/p>\n<p><a href=\"https:\/\/blog.boxme.asia\/vi\/nguoi-dong-nam-a-mua-sam-truc-tuyen-nhu-the-nao\/\"><strong>-&gt;&gt; B\u1ea1n c\u00f3 th\u1ec3 quan t\u00e2m:&nbsp;Ng\u01b0\u1eddi \u0110\u00f4ng Nam \u00c1 mua s\u1eafm tr\u1ef1c tuy\u1ebfn nh\u01b0 th\u1ebf n\u00e0o?<\/strong><\/a><\/p>\n<h3><b>Giao di\u1ec7n web<\/b><\/h3>\n<p><span style=\"font-weight: 400\"><img decoding=\"async\" class=\"aligncenter wp-image-83047 size-large\" src=\"http:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2019\/12\/E-commerce-platforms-Website-01-1024x503.png\" alt=\"\" width=\"1024\" height=\"503\" srcset=\"https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commerce-platforms-Website-01-1024x503.png 1024w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commerce-platforms-Website-01-150x74.png 150w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commerce-platforms-Website-01-300x147.png 300w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commerce-platforms-Website-01-768x377.png 768w, https:\/\/boxme.asia\/wp-content\/uploads\/2019\/12\/E-commerce-platforms-Website-01-600x295.png 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400\">Nh\u00ecn chung, Shopee v\u00e0 Lazada lu\u00f4n n\u1eb1m trong top 5 trang web \u0111\u01b0\u1ee3c truy c\u1eadp nhi\u1ec1u nh\u1ea5t tr\u00ean kh\u1eafp 6 qu\u1ed1c gia, v\u1edbi th\u1ee9 h\u1ea1ng c\u1ee7a Shopee cao h\u01a1n. Tokopedia \u0111\u00e3 v\u01b0\u1ee3t qua Shopee \u0111\u1ec3 gi\u00e0nh chi\u1ebfn th\u1eafng \u1edf th\u1ecb tr\u01b0\u1eddng Indonesia, trong khi Sendo t\u1ea1i Vi\u1ec7t Nam v\u00e0 Qoo10 t\u1ea1i Singapore c\u0169ng kh\u00f4ng thua xa hai g\u00e3 kh\u1ed5ng l\u1ed3 c\u1ee7a ng\u00e0nh TM\u0110T khu v\u1ef1c n\u00e0y.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Ng\u01b0\u1eddi d\u00f9ng Vi\u1ec7t Nam v\u00e0 Indonesia chi\u1ebfm h\u01a1n hai ph\u1ea7n ba t\u1ed5ng l\u01b0\u1ee3ng truy c\u1eadp web do d\u00e2n s\u1ed1 \u0111\u00f4ng. M\u1eb7t kh\u00e1c, t\u1ef7 l\u1ec7 truy c\u1eadp c\u1ee7a Philippines v\u00e0 Th\u00e1i Lan c\u0169ng\u200b t\u0103ng tr\u01b0\u1edfng \u0111\u00e1ng k\u1ec3 so v\u1edbi qu\u00fd tr\u01b0\u1edbc.<\/span><\/p>\n<h3><b>\u0110\u1ecba ph\u01b0\u01a1ng vs. qu\u1ed1c t\u1ebf<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Th\u1ecb tr\u01b0\u1eddng Philippines v\u00e0 Malaysia \u0111\u01b0\u1ee3c th\u1ed1ng tr\u1ecb b\u1edfi nh\u1eefng n\u1ec3n t\u1ea3ng xuy\u00ean bi\u00ean gi\u1edbi nh\u01b0 Shopee, Lazada v\u00e0 Zalora. Trong khi \u0111\u00f3, nh\u1eefng n\u1ec1n t\u1ea3ng TM\u0110T c\u1ee7a Vi\u1ec7t Nam v\u00e0 Indonesia \u0111ang chi\u1ebfn \u0111\u1ea5u quy\u1ebft li\u1ec7t v\u1edbi Shopee v\u00e0 Lazada, v\u00e0 ph\u1ea7n l\u1edbn ng\u01b0\u1eddi d\u00e2n Singapore v\u1eabn \u0111\u1eb7t ni\u1ec1m tin v\u00e0o c\u00e1c n\u1ec1n t\u1ea3ng b\u1ea3n \u0111\u1ecba.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>Indonesia: <\/b><span style=\"font-weight: 400\">Tokopedia c\u00f3 th\u1ec3 \u0111\u00e3 v\u01b0\u1ee3t qua Shopee trong l\u01b0\u1ee3ng truy c\u1eadp web, nh\u01b0ng kh\u00f4ng ph\u1ea3i trong s\u1ed1 ng\u01b0\u1eddi d\u00f9ng \u1ee9ng d\u1ee5ng. N\u1ec1n t\u1ea3ng m\u1edbi Wish xu\u1ea5t hi\u1ec7n trong top 10 \u1ee9ng d\u1ee5ng \u0111\u01b0\u1ee3c t\u1ea3i xu\u1ed1ng nhi\u1ec1u nh\u1ea5t l\u1ea7n \u0111\u1ea7u ti\u00ean.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Vi\u1ec7t Nam: <\/b><span style=\"font-weight: 400\">L\u01b0\u1ee3ng truy c\u1eadp v\u00e0 t\u01b0\u01a1ng t\u00e1c c\u1ee7a kh\u00e1ch h\u00e0ng t\u0103ng \u0111\u1ed9t bi\u1ebfn nh\u1edd v\u00e0o s\u1ef1 ki\u1ec7n khuy\u1ebfn m\u1ea1i ng\u00e0y 9\/9. N\u1ec1n t\u1ea3ng b\u1ea3n \u0111\u1ecba Sendo \u0111\u00e3 nh\u1ea3y l\u00ean th\u1ee9 hai v\u1ec1 l\u01b0\u1ee3t t\u1ea3i xu\u1ed1ng, trong khi Lazada t\u1ee5t xu\u1ed1ng th\u1ee9 t\u01b0.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Th\u00e1i Lan: <\/b><span style=\"font-weight: 400\">Lazada th\u1ed1ng l\u0129nh th\u1ecb tr\u01b0\u1eddng Th\u00e1i Lan v\u1edbi g\u1ea7n m\u1ed9t n\u1eeda l\u01b0\u1ee3ng truy c\u1eadp web v\u00e0o c\u00e1c n\u1ec1n t\u1ea3ng TM\u0110T, nh\u01b0ng Shopee \u0111ang ph\u00e1t tri\u1ec3n v\u00e0 \u0111\u1ee9ng h\u00e0ng \u0111\u1ea7u trong s\u1ed1 l\u01b0\u1ee3t t\u1ea3i xu\u1ed1ng \u1ee9ng d\u1ee5ng. Wish c\u0169ng \u0111\u00e3 c\u00f3 m\u00e0n xu\u1ea5t hi\u1ec7n \u1ea5n t\u01b0\u1ee3ng v\u1edbi v\u1ecb tr\u00ed th\u1ee9 ba v\u1ec1 s\u1ed1 l\u01b0\u1ee3t t\u1ea3i.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Malaysia: <\/b><span style=\"font-weight: 400\">Trong khi Shopee v\u00e0 Lazada \u0111ang tranh nhau v\u1ecb tr\u00ed d\u1eabn \u0111\u1ea7u, ng\u01b0\u1eddi mua s\u1eafm Malaysia c\u0169ng \u0111ang d\u1ea7n ti\u1ebfp nh\u1eadn nh\u1eefng n\u1ec1n t\u1ea3ng m\u1edbi nh\u01b0 Wish, PGMall v\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng Trung Qu\u1ed1c nh\u01b0 Taobao v\u00e0 AliExpress.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Philippines: <\/b><span style=\"font-weight: 400\">\u0110\u1ea5t n\u01b0\u1edbc n\u00e0y c\u0169ng kh\u00f4ng ph\u1ea3i l\u00e0 ngo\u1ea1i l\u1ec7 trong tr\u1eadn chi\u1ebfn gi\u1eefa Lazada v\u00e0 Shopee. M\u1eb7t kh\u00e1c, ng\u00e0nh h\u00e0ng th\u1eddi trang \u0111ang ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd, v\u1edbi 4 tr\u00ean 10 \u1ee9ng d\u1ee5ng \u0111\u01b0\u1ee3c t\u1ea3i xu\u1ed1ng nhi\u1ec1u nh\u1ea5t thu\u1ed9c ng\u00e0nh n\u00e0y.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Singapore: <\/b><span style=\"font-weight: 400\">N\u1ec1n t\u1ea3ng \u0111\u1ecba ph\u01b0\u01a1ng Qoo10 l\u00e0 1 trong 3 n\u1ec1n t\u1ea3ng l\u1edbn nh\u1ea5t ngo\u00e0i Lazada v\u00e0 Shopee. V\u1edbi s\u1ef1 gia nh\u1eadp c\u1ee7a nh\u1eefng \u0111\u1ed1i th\u1ee7 nhi\u1ec1u ti\u1ec1m n\u0103ng nh\u01b0 Amazon Singapore v\u00e0 Wish, hy v\u1ecdng ch\u00fang ta s\u1ebd th\u1ea5y \u0111\u01b0\u1ee3c s\u1ef1 thay \u0111\u1ed5i th\u1ecb ph\u1ea7n trong t\u01b0\u01a1ng lai s\u1eafp t\u1edbi.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">T\u1ea3i v\u1ec1 b\u1ea3n b\u00e1o c\u00e1o ho\u00e0n ch\u1ec9nh \u1edf <\/span><a href=\"http:\/\/http:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2019\/12\/iPrice-SE-Asia-Map-of-Ecommerce-Q3-2019.pdf\"><b>\u0110\u00c2Y<\/b><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>N\u1ec1n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed (TM\u0110T) c\u1ee7a \u0110\u00f4ng Nam \u00c1, ng\u00e0nh kinh t\u1ebf Internet l\u1edbn nh\u1ea5t, \u0111\u00e3 c\u00f3 t\u1ed5ng gi\u00e1 tr\u1ecb v\u01b0\u1ee3t qua 38 t\u1ef7 USD. Trong s\u1ed1 h\u00e0ng tr\u0103m \u0111\u1ed1i th\u1ee7, nh\u1eefng ng\u01b0\u1eddi chi\u1ebfn th\u1eafng ti\u1ec1m n\u0103ng \u0111ang b\u1eaft \u0111\u1ea7u xu\u1ea5t hi\u1ec7n khi n\u0103m 2019 s\u1eafp k\u1ebft th\u00fac, theo b\u00e1o c\u00e1o TM\u0110T c\u1ee7a iPrice [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":83044,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[841,840],"tags":[538,555,402,403],"class_list":["post-83043","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thi-truong","category-tmdt","tag-dong-nam-a","tag-mua-sam-online","tag-thuong-mai-dien-tu","tag-tmdt"],"_links":{"self":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/83043","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/comments?post=83043"}],"version-history":[{"count":0,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/83043\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media\/83044"}],"wp:attachment":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media?parent=83043"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/categories?post=83043"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/tags?post=83043"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}