{"id":80733,"date":"2018-06-04T10:35:25","date_gmt":"2018-06-04T03:35:25","guid":{"rendered":"https:\/\/www.boxme.vn\/?p=80733"},"modified":"2018-06-04T10:35:25","modified_gmt":"2018-06-04T03:35:25","slug":"facebook-marketing-5-cach-khien-khach-hang-share-noi-dung-cua-ban","status":"publish","type":"post","link":"https:\/\/boxme.asia\/vi\/facebook-marketing-5-cach-khien-khach-hang-share-noi-dung-cua-ban\/","title":{"rendered":"Facebook Marketing: 5 c\u00e1ch khi\u1ebfn kh\u00e1ch h\u00e0ng share n\u1ed9i dung c\u1ee7a b\u1ea1n"},"content":{"rendered":"<p>Facebook hi\u1ec7n nay \u0111\u00e3 qu\u00e1 quen thu\u1ed9c v\u1edbi \u0111\u1eddi s\u1ed1ng v\u1edbi h\u01a1n 1,9 t\u1ec9 ng\u01b0\u1eddi d\u00f9ng kh\u1eafp th\u1ebf gi\u1edbi v\u00e0 64 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng t\u1ea1i Vi\u1ec7t Nam. Trong th\u1eddi \u0111\u1ea1i Facebook l\u00ean ng\u00f4i, vi\u1ec7c chia s\u1ebb th\u00f4ng tin r\u1ea5t ph\u1ed5 bi\u1ebfn v\u00e0 n\u00fat share c\u0169ng tr\u1edf n\u00ean quy\u1ec1n l\u1ef1c. N\u1ebfu b\u1ea1n t\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c s\u1ee9c m\u1ea1nh c\u1ee7a n\u00fat share, b\u1ea1n kh\u00f4ng ch\u1ec9 x\u00e2y d\u1ef1ng d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u cho doanh nghi\u1ec7p m\u00e0 c\u00f2n gi\u1ea3m thi\u1ec3u chi ph\u00ed qu\u1ea3ng c\u00e1o ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng. Nh\u01b0ng l\u00e0m th\u1ec3 n\u00e0o \u0111\u1ec3 kh\u00e1ch h\u00e0ng share b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n m\u00e0 kh\u00f4ng c\u1ea7n ch\u1ea1y qu\u1ea3ng c\u00e1o?<\/p>\n<h2><b>\u0110\u1ed9ng c\u01a1 n\u00e0o khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng share n\u1ed9i dung c\u1ee7a b\u1ea1n?<\/b><\/h2>\n<p><span style=\"font-weight: 400\">Nghi\u00ean c\u1ee9u g\u1ea7n \u0111\u00e2y cho th\u1ea5y, ng\u01b0\u1eddi d\u00f9ng c\u00f3 xu h\u01b0\u1edbng share th\u00f4ng tin c\u1ee7a fanpage v\u00ec nh\u1eefng l\u00ed do sau:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">49% ng\u01b0\u1eddi d\u00f9ng chia s\u1ebb th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m h\u1ecd th\u00edch v\u1edbi mong mu\u1ed1n thay \u0111\u1ed5i s\u1ea3n ph\u1ea9m.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">68% ng\u01b0\u1eddi d\u00f9ng chia s\u1ebb th\u00f4ng tin \u0111\u1ec3 th\u1ec3 hi\u1ec7n c\u00e1 t\u00ednh b\u1ea3n th\u00e2n v\u00e0 m\u1ed1i quan t\u00e2m c\u1ee7a h\u1ecd.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">73% chia s\u1ebb th\u00f4ng tin v\u00ec mong mu\u1ed1n k\u1ebft n\u1ed1i tr\u00ean Facebook.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">78% chia s\u1ebb th\u00f4ng tin v\u00ec h\u1ecd nh\u1eadn th\u1ea5y m\u00ecnh \u0111ang li\u00ean quan \u0111\u1ebfn c\u00e1c s\u1ef1 ki\u1ec7n trong \u0111\u1eddi s\u1ed1ng.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">84% chia s\u1ebb th\u00f4ng tin b\u1edfi h\u1ecd nh\u1eadn th\u1ea5y n\u00f3 h\u1eefu \u00edch cho v\u1ea5n \u0111\u1ec1 ho\u1eb7c nhu c\u1ea7u c\u1ee7a h\u1ecd.<\/span><\/li>\n<\/ul>\n<p>B\u00e0i h\u00e1t li\u00ean quan: <a href=\"https:\/\/www.boxme.vn\/10-bi-mat-giup-ban-tang-tuong-tac-va-doanh-thu-tren-facebook\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">10 b\u00ed m\u1eadt v\u1ec1 Facebook gi\u00fap b\u1ea1n t\u0103ng doanh thu<\/a><\/p>\n<h2><b>C\u00e1c \u00fd t\u01b0\u1edfng n\u1ed9i dung h\u00fat share<\/b><\/h2>\n<p><span style=\"font-weight: 400\">D\u01b0\u1edbi \u0111\u00e2y l\u00e0 5 m\u1eb9o khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng chia s\u1ebb n\u1ed9i dung c\u1ee7a b\u1ea1n tr\u00ean trang c\u00e1 nh\u00e2n c\u1ee7a h\u1ecd:<\/span><\/p>\n<h3><b>1\/ K\u00eau g\u1ecdi ng\u01b0\u1eddi d\u00f9ng chia s\u1ebb<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Nghe c\u00f3 v\u1ebb \u0111\u01a1n gi\u1ea3n nh\u01b0ng \u0111\u1eb7t l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng \u1edf cu\u1ed1i b\u00e0i \u0111\u0103ng tr\u00ean Facebook c\u00f3 th\u1ec3 khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi d\u00f9ng chia s\u1ebb d\u1ec5 d\u00e0ng h\u01a1n. Theo m\u1ed9t nghi\u00ean c\u1ee9u g\u1ea7n \u0111\u00e2y, vi\u1ec7c k\u00eau g\u1ecdi ng\u01b0\u1eddi d\u00f9ng chia s\u1ebb trong b\u00e0i post k\u00e9o t\u1ec9 l\u1ec7 share b\u00e0i t\u1ed1t th\u00eam 27%. V\u00ec v\u1eady, \u0111\u1eebng qu\u00ean k\u00eau g\u1ecdi ng\u01b0\u1eddi d\u00f9ng chia s\u1ebb n\u1ed9i dung \u1edf cu\u1ed1i b\u00e0i \u0111\u0103ng. <\/span><\/p>\n<h3><b>2\/ Truy\u1ec1n t\u1ea3i c\u1ea3m x\u00fac \u0111\u1ebfn ng\u01b0\u1eddi d\u00f9ng &#8211; Khi\u1ebfn h\u1ecd kh\u00f3c ho\u1eb7c c\u01b0\u1eddi!<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Th\u1ef1c t\u1ebf th\u00ec r\u1ea5t kh\u00f3 \u0111\u1ec3 ng\u01b0\u1eddi d\u00f9ng share b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n n\u1ebfu kh\u00f4ng th\u1eadt s\u1ef1 ch\u1ea1m \u0111\u1ebfn c\u1ea3m x\u00fac c\u1ee7a h\u1ecd. Trong \u0111\u00f3, c\u00f3 2 m\u00e0u s\u1eafc content d\u1ec5 lan truy\u1ec1n (viral) nh\u1ea5t tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i: Vui nh\u1ed9n, h\u00e0i h\u01b0\u1edbc v\u00e0 c\u1ea3m x\u00fac, t\u00e2m tr\u1ea1ng. H\u00e3y l\u1ef1a ch\u1ecdn m\u00e0u s\u1eafc n\u1ed9i dung v\u00e0 c\u00e2n \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p c\u1ee7a b\u1ea1n \u0111\u1ec3 t\u1ea1o ra n\u1ed9i dung ph\u00f9 h\u1ee3p nh\u1ea5t. N\u1ebfu ngu\u1ed3n l\u1ef1c c\u00f3 gi\u1edbi h\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 \u201cvay m\u01b0\u1ee3n\u201d n\u1ed9i dung th\u00fa v\u1ecb t\u1eeb internet. M\u1ed9t kho t\u00e0ng h\u00ecnh \u1ea3nh, video \u0111\u1eb7c s\u1eafc tr\u00ean Instagram, Pinterest, Youtube,..m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 khai th\u00e1c. Ngo\u00e0i ra, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng l\u1ea1i nh\u1eefng n\u1ed9i dung h\u1ea5p d\u1eabn (kh\u00f4ng b\u1ea3n quy\u1ec1n) t\u1eeb \u0111\u1ed1i th\u1ee7 \u0111\u1ec3 thu h\u00fat l\u01b0\u1ee3t share. <\/span><\/p>\n<h3><b>3\/ T\u1eadn d\u1ee5ng t\u1ed1i \u0111a h\u00ecnh \u1ea3nh v\u00e0 video<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Nhi\u1ec1u nghi\u00ean c\u1ee9u cho th\u1ea5y, h\u00ecnh \u1ea3nh, video v\u00e0 c\u00e1c d\u1ea1ng n\u1ed9i dung tr\u1ef1c quan thu h\u00fat t\u01b0\u01a1ng t\u00e1c tr\u00ean Facebook t\u1ed1t h\u01a1n 53% d\u1ea1ng v\u0103n b\u1ea3n (text). V\u00ec v\u1eady, h\u00e3y \u0111\u1ea7u t\u01b0 v\u00e0o h\u00ecnh \u1ea3nh v\u00e0 video, r\u00fat ng\u1eafn n\u1ed9i dung d\u1ea1ng text n\u1ebfu b\u1ea1n mu\u1ed1n content tr\u00ean facebook d\u1ec5 viral h\u01a1n v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u l\u01b0\u1ee3t share h\u01a1n. <\/span><\/p>\n<div id=\"attachment_80734\" style=\"width: 490px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" aria-describedby=\"caption-attachment-80734\" class=\"size-full wp-image-80734\" src=\"http:\/\/blog.boxme.asia\/vi\/wp-content\/uploads\/sites\/7\/2018\/06\/Boxme-Facebook-Sharing.png\" alt=\"H\u00ecnh \u1ea3nh khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi d\u00f9ng share b\u00e0i t\u1ed1t h\u01a1n\" width=\"480\" height=\"721\" srcset=\"https:\/\/boxme.asia\/wp-content\/uploads\/2018\/06\/Boxme-Facebook-Sharing.png 480w, https:\/\/boxme.asia\/wp-content\/uploads\/2018\/06\/Boxme-Facebook-Sharing-200x300.png 200w\" sizes=\"(max-width: 480px) 100vw, 480px\" \/><p id=\"caption-attachment-80734\" class=\"wp-caption-text\">H\u00ecnh \u1ea3nh khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi d\u00f9ng share b\u00e0i t\u1ed1t h\u01a1n<\/p><\/div>\n<h3><b>4\/ B\u1eaft k\u1ecbp xu h\u01b0\u1edbng<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Facebook l\u00e0 n\u1ec1n t\u1ea3ng th\u00f4ng tin real-time, v\u00ec v\u1eady ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 b\u00e0n lu\u1eadn v\u1ec1 nh\u1eefng th\u00f4ng tin \u201cn\u00f3ng\u201d nh\u1ea5t. V\u00ec v\u1eady, b\u1ea1n \u0111\u1eebng b\u1ecf qua nh\u1eefng s\u1ef1 ki\u1ec7n li\u00ean quan \u0111\u1ebfn ch\u00ednh tr\u1ecb, x\u00e3 h\u1ed9i, gi\u00e1o d\u1ee5c \u0111\u1ec3 t\u1ea1o cho \u201cfans\u201d c\u1ee7a b\u1ea1n ch\u1ee7 \u0111\u1ec1 b\u00e0n lu\u1eadn. C\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 Google Trends, &nbsp;Google Consumer Surveys, Google Correlate s\u1ebd cho b\u1ea1n nh\u1eefng g\u1ee3i \u00fd v\u1ec1 nh\u1eefng xu h\u01b0\u1edbng th\u1ecbnh h\u00e0nh tr\u00ean to\u00e0n c\u1ea7u hay t\u1eebng qu\u1ed1c gia nh\u01b0 \u1edf Vi\u1ec7t Nam. H\u00e3y l\u1ed3ng gh\u00e9p c\u00e2u chuy\u1ec7n c\u1ee7a doanh nghi\u1ec7p v\u00e0 s\u1ef1 ki\u1ec7n n\u1ed5i b\u1eadt th\u1eadt kh\u00e9o l\u00e9o \u0111\u1ec3 thu h\u00fat l\u01b0\u1ee3t share t\u1ed1t h\u01a1n.<\/span><\/p>\n<h3><b>5\/ T\u1ed5 ch\u1ee9c mini game, give away<\/b><\/h3>\n<p><span style=\"font-weight: 400\">\u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng c\u00f4ng c\u1ee5 t\u0103ng t\u01b0\u01a1ng t\u00e1c cho fanpage m\u00e0 b\u1ea1n kh\u00f4ng c\u1ea7n t\u1ed1n k\u00e9m nhi\u1ec1u chi ph\u00ed. B\u1ea1n c\u00f3 th\u1ec3 t\u1ed5 ch\u1ee9c cu\u1ed9c thi tr\u1ef1c tuy\u1ebfn y\u00eau c\u1ea7u kh\u00e1ch h\u00e0ng ph\u1ea3i share b\u00e0i vi\u1ebft, t\u1eb7ng qu\u00e0 k\u00e8m \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 t\u0103ng t\u01b0\u01a1ng t\u00e1c v\u00e0 l\u01b0\u1ee3t share cho fanpage. Ngo\u00e0i ra, nh\u1eefng m\u1eabu kh\u1ea3o s\u00e1t tr\u00ean facebook c\u0169ng thu h\u00fat s\u1ef1 quan t\u00e2m r\u1ea5t l\u1edbn c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. Nghi\u00ean c\u1ee9u cho th\u1ea5y, c\u00e1c m\u1eabu kh\u1ea3o s\u00e1t ng\u1eafn d\u1ec5 viral h\u01a1n v\u00e0 gi\u00fap fanpage chuy\u1ec3n \u0111\u1ed5i t\u1ed1t h\u01a1n c\u1ea3 content d\u1ea1ng \u1ea3nh v\u00e0 video.<\/span><br \/>\nB\u00e0i h\u00e1t li\u00ean quan: <a href=\"https:\/\/www.boxme.vn\/6-loai-quang-cao-facebook-ads-tang-chuyen-doi\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">6 lo\u1ea1i qu\u1ea3ng c\u00e1o t\u0103ng chuy\u1ec3n \u0111\u1ed5i v\u00e0 gi\u1eef ch\u00e2n ng\u01b0\u1eddi d\u00f9ng<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook hi\u1ec7n nay \u0111\u00e3 qu\u00e1 quen thu\u1ed9c v\u1edbi \u0111\u1eddi s\u1ed1ng v\u1edbi h\u01a1n 1,9 t\u1ec9 ng\u01b0\u1eddi d\u00f9ng kh\u1eafp th\u1ebf gi\u1edbi v\u00e0 64 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng t\u1ea1i Vi\u1ec7t Nam. Trong th\u1eddi \u0111\u1ea1i Facebook l\u00ean ng\u00f4i, vi\u1ec7c chia s\u1ebb th\u00f4ng tin r\u1ea5t ph\u1ed5 bi\u1ebfn v\u00e0 n\u00fat share c\u0169ng tr\u1edf n\u00ean quy\u1ec1n l\u1ef1c. N\u1ebfu b\u1ea1n t\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c s\u1ee9c [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":80736,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[842,840],"tags":[451,374,484,485],"class_list":["post-80733","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sales-marketing","category-tmdt","tag-ban-hang-hieu-qua","tag-ban-hang-online","tag-facebook-marketing","tag-quang-cao-facebook"],"_links":{"self":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/80733","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/comments?post=80733"}],"version-history":[{"count":0,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/80733\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media\/80736"}],"wp:attachment":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media?parent=80733"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/categories?post=80733"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/tags?post=80733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}