{"id":79788,"date":"2018-01-12T09:26:21","date_gmt":"2018-01-12T02:26:21","guid":{"rendered":"https:\/\/www.boxme.vn\/?p=79788"},"modified":"2018-01-12T09:26:21","modified_gmt":"2018-01-12T02:26:21","slug":"tang-qua-cho-khach-hang-cuoi-nam","status":"publish","type":"post","link":"https:\/\/boxme.asia\/vi\/tang-qua-cho-khach-hang-cuoi-nam\/","title":{"rendered":"L\u1ee3i \u00edch khi t\u1eb7ng qu\u00e0 cho kh\u00e1ch h\u00e0ng &#8211; t\u1eb7ng g\u00ec ng\u00e0y cu\u1ed1i n\u0103m?"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Cu\u1ed1i n\u0103m l\u00e0 th\u1eddi \u0111i\u1ec3m th\u00edch h\u1ee3p \u0111\u1ec3 g\u1eedi t\u1eb7ng nh\u1eefng m\u00f3n qu\u00e0 cho kh\u00e1ch h\u00e0ng ho\u1eb7c \u0111\u1ed1i t\u00e1c nh\u01b0 m\u1ed9t l\u1eddi tri \u00e2n, \u0111\u1ed3ng th\u1eddi c\u0169ng th\u1ec3 hi\u1ec7n mong mu\u1ed1n ph\u1ee5c v\u1ee5 ho\u1eb7c h\u1ee3p t\u00e1c l\u00e2u d\u00e0i t\u1eeb ph\u00eda doanh nghi\u1ec7p. \u0110\u00e2y l\u00e0 ho\u1ea1t \u0111\u1ed9ng r\u1ea5t c\u1ea7n thi\u1ebft m\u00e0 b\u1ea5t c\u1ee9 doanh nghi\u1ec7p n\u00e0o c\u0169ng n\u00ean th\u1ef1c hi\u1ec7n. Th\u1ebf nh\u01b0ng, t\u1eb7ng qu\u00e0 cho kh\u00e1ch h\u00e0ng nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ec3 th\u1ec3 hi\u1ec7n s\u1ef1 ch\u00e2n th\u00e0nh c\u1ee7a b\u1ea1n \u0111\u1ebfn ng\u01b0\u1eddi nh\u1eadn? D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 g\u1ee3i \u00fd h\u1eefu \u00edch gi\u00fap b\u1ea1n l\u1ef1a ch\u1ecdn m\u00f3n qu\u00e0 ph\u00f9 h\u1ee3p \u0111\u1ec3 t\u1eb7ng kh\u00e1ch h\u00e0ng d\u1ecbp cu\u1ed1i n\u0103m, \u0111\u1eb7c bi\u1ec7t l\u00e0 th\u1eddi \u0111i\u1ec3m t\u1ebft Nguy\u00ean \u0110\u00e1n s\u1eafp t\u1edbi.<\/span><\/p>\n<p><b>T\u1ea1i sao n\u00ean t\u1eb7ng qu\u00e0 cho kh\u00e1ch h\u00e0ng?<\/b><br \/>\n<span style=\"font-weight: 400\">Vi\u1ec7c ti\u1ebfp th\u1ecb b\u1eb1ng qu\u00e0 t\u1eb7ng t\u1eeb l\u00e2u \u0111\u00e3 tr\u1edf th\u00e0nh c\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn v\u00e0 h\u1eefu hi\u1ec7u trong chi\u1ebfn l\u01b0\u1ee3c marketing. Theo \u0111\u00f3, nh\u1eefng m\u00f3n qu\u00e0 \u00fd ngh\u0129a, ph\u00f9 h\u1ee3p s\u1ebd l\u00e0 c\u1ea7u n\u1ed1i gi\u1eefa kh\u00e1ch h\u00e0ng v\u00e0 doanh nghi\u1ec7p, gi\u00fap duy tr\u00ec l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng. Nh\u1eefng l\u1ee3i \u00edch c\u1ee7a vi\u1ec7c t\u1eb7ng qu\u00e0 cho kh\u00e1ch \u0111\u01b0\u1ee3c kh\u00e1i qu\u00e1t nh\u01b0 sau:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\"><strong>T\u00ecnh y\u00eau c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi nh\u00e3n hi\u1ec7u:<\/strong> Khi b\u1ea1n t\u1eb7ng qu\u00e0 cho kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft, kh\u00e1ch h\u00e0ng \u0111\u1eb7c bi\u1ec7t, h\u1ecd s\u1ebd c\u1ea3m th\u1ea5y doanh nghi\u1ec7p c\u00f3 m\u1ed1i quan t\u00e2m \u0111\u1ebfn kh\u00e1ch h\u00e0ng, th\u1ec3 hi\u1ec7n s\u1ef1 chu \u0111\u00e1u v\u00e0 t\u1eadn t\u00e2m c\u1ee7a doanh nghi\u1ec7p. T\u00e2m l\u00ed con ng\u01b0\u1eddi d\u1ec5 r\u01a1i v\u00e0o \u201cb\u1eaby c\u1ea3m x\u00fac\u201d khi \u0111\u01b0\u1ee3c quan t\u00e2m \u0111\u00fang th\u1eddi \u0111i\u1ec3m. \u0110i\u1ec1u n\u00e0y gi\u00fap kh\u00e1ch h\u00e0ng tin t\u01b0\u1edfng v\u00e0 trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. V\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, vi\u1ec7c t\u1eb7ng qu\u00e0 gi\u00fap h\u1ecd suy ngh\u0129 nhi\u1ec1u h\u01a1n v\u1ec1 s\u1ea3n ph\u1ea9m, t\u1eeb \u0111\u00f3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng c\u1ee7a h\u1ecd.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\"><strong>Th\u00fac \u0111\u1ea9y qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i trong ph\u1ec5u b\u00e1n h\u00e0ng:<\/strong> T\u1eeb vi\u1ec7c t\u1eb7ng qu\u00e0 cho kh\u00e1ch h\u00e0ng, b\u1ea1n s\u1ebd ti\u1ebfp c\u1eadn g\u1ea7n h\u01a1n v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng, t\u1eeb \u0111\u00f3 c\u00f3 th\u00eam nhi\u1ec1u th\u00f4ng tin t\u1eeb h\u1ecd \u0111\u1ec3 kh\u00e1i qu\u00e1t th\u00e0nh d\u1eef li\u1ec7u s\u00e2u h\u01a1n &#8211; s\u1ef1 th\u1eadt ng\u1ea7m hi\u1ec3u (insight). \u0110i\u1ec1u n\u00e0y c\u00f3 \u00fd ngh\u0129a quan tr\u1ecdng trong vi\u1ec7c x\u00e2y d\u1ef1ng c\u00e1c chi\u1ebfn d\u1ecbch marketing \u0111\u00e1nh \u0111\u00fang v\u00e0o t\u00e2m l\u00ed ng\u01b0\u1eddi ti\u00eau d\u00f9ng. B\u00ean c\u1ea1nh \u0111\u00f3, qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i t\u1eeb kh\u00e1ch h\u00e0ng t\u00ecm n\u0103ng tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng th\u1eadt s\u1ef1 s\u1ebd \u0111\u01b0\u1ee3c r\u00fat ng\u1eafn h\u01a1n so v\u1edbi khi kh\u00f4ng th\u1ef1c hi\u1ec7n chi\u1ebfn d\u1ecbch t\u1eb7ng qu\u00e0 cho kh\u00e1ch h\u00e0ng, b\u1edfi kh\u00e1ch h\u00e0ng d\u1ec5 r\u01a1i v\u00e0o \u201cb\u1eaby c\u1ea3m x\u00fac\u201d \u0111\u00e3 n\u00eau tr\u00ean. <\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">B\u00e0i vi\u1ebft li\u00ean quan:<strong> <a href=\"https:\/\/www.boxme.vn\/loi-ich-cua-phat-hang-mau-sampling\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">L\u1ee3i \u00edch kh\u00f4ng th\u1ec3 b\u1ecf qua c\u1ee7a chi\u1ebfn thu\u1eadt ph\u00e1t h\u00e0ng m\u1eabu<\/a><\/strong><\/span><\/p>\n<p><b>T\u1eb7ng qu\u00e0 cho kh\u00e1ch h\u00e0ng b\u1eb1ng qu\u00e0 l\u01b0u ni\u1ec7m m\u1eebng n\u0103m m\u1edbi c\u00f3 in logo doanh nghi\u1ec7p<\/b><br \/>\n<span style=\"font-weight: 400\">D\u1ecbp t\u1ebft l\u00e0 th\u1eddi \u0111i\u1ec3m th\u00edch h\u1ee3p \u0111\u1ec3 doanh nghi\u1ec7p t\u1eb7ng kh\u00e1ch b\u1eb1ng nh\u1eefng m\u00f3n qu\u00e0 \u00fd ngh\u0129a nh\u01b0 l\u1ecbch \u0111\u1ec3 b\u00e0n, l\u1ecbch treo t\u01b0\u1eddng, b\u1ed9 li t\u00e1ch u\u1ed1ng tr\u00e0, s\u1ed5 tay,\u2026Nh\u1eefng m\u00f3n qu\u00e0 n\u00e0y c\u00f3 \u00fd ngh\u0129a tri \u00e2n kh\u00e1ch h\u00e0ng sau m\u1ed9t n\u0103m \u1ee7ng h\u1ed9 v\u00e0 tin t\u01b0\u1edfng doanh nghi\u1ec7p. \u0110\u00e2y c\u0169ng l\u00e0 l\u1eddi ch\u00fac ph\u00fac n\u0103m m\u1edbi d\u00e0nh cho kh\u00e1ch h\u00e0ng, v\u00ec v\u1eady h\u00e3y thi\u1ebft k\u1ebf qu\u00e0 t\u1eb7ng ph\u00f9 h\u1ee3p \u0111\u1ec3 doanh nghi\u1ec7p th\u1ec3 hi\u1ec7n s\u1ef1 ch\u00e2n t\u00ecnh v\u1edbi kh\u00e1ch h\u00e0ng. B\u00ean c\u1ea1nh \u0111\u00f3, h\u00e3y in ho\u1eb7c d\u00e1n logo c\u00f4ng ty v\u00e0o qu\u00e0 t\u1eb7ng. M\u1ee5c \u0111\u00edch c\u1ee7a vi\u1ec7c n\u00e0y l\u00e0 \u0111\u1ec3 g\u1ee3i nh\u1eafc kh\u00e1ch h\u00e0ng v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p. <\/span><\/p>\n<p><span style=\"font-weight: 400\">B\u00e0i vi\u1ebft li\u00ean quan: <a href=\"https:\/\/www.boxme.vn\/toi-thieu-chi-phi-gui-batdongsan-com-vn\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">[Case study] Ti\u1ebfp th\u1ecb qu\u00e0 t\u1eb7ng qua k\u00eanh online &#8211; B\u1ea5t \u0111\u1ed9ng s\u1ea3n \u0110\u1ea5t Vi\u1ec7t<\/a><\/span><\/p>\n<p><b>T\u1eb7ng qu\u00e0 cho kh\u00e1ch h\u00e0ng b\u1eb1ng phi\u1ebfu qu\u00e0 t\u1eb7ng (voucher) ho\u1eb7c phi\u1ebfu\/m\u00e3 gi\u1ea3m gi\u00e1 (coupon) cho kh\u00e1ch h\u00e0ng<\/b><\/p>\n<p><span style=\"font-weight: 400\">Ngo\u00e0i nh\u1eefng m\u00f3n qu\u00e0 c\u1ee5 th\u1ec3, b\u1ea1n c\u00f3 th\u1ec3 t\u1eb7ng qu\u00e0 cho kh\u00e1ch h\u00e0ng b\u1eb1ng phi\u1ebfu \u00a0mua h\u00e0ng, phi\u1ebfu mua h\u00e0ng ho\u1eb7c m\u00e3 gi\u1ea3m gi\u00e1 nh\u01b0 m\u00f3n qu\u00e0 tri \u00e2n, \u0111\u1ed3ng th\u1eddi c\u0169ng khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5, g\u00f3p ph\u1ea7n t\u0103ng doanh thu c\u1ee7a c\u00f4ng ty. Kh\u00e1ch h\u00e0ng th\u01b0\u1eddng c\u1ea3m th\u1ea5y ph\u1ea5n kh\u00edch khi nh\u1eadn \u0111\u01b0\u1ee3c voucher ho\u1eb7c coupon t\u1eeb ph\u00eda doanh nghi\u1ec7p, b\u1edfi \u0111\u00e2y l\u00e0 c\u00e1ch cho ph\u00e9p kh\u00e1ch h\u00e0ng t\u1ef1 quy\u1ebft \u0111\u1ecbnh m\u00f3n qu\u00e0 m\u00ecnh mong mu\u1ed1n.<\/span><\/p>\n<p><b>T\u1eb7ng qu\u00e0 cho kh\u00e1ch h\u00e0ng b\u1eb1ng s\u1ea3n ph\u1ea9m bi\u1ec3u tr\u01b0ng v\u0103n h\u00f3a Vi\u1ec7t Nam<\/b><\/p>\n<p><span style=\"font-weight: 400\">Ngo\u00e0i nh\u1eefng c\u00e1ch tr\u00ean, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1eb7ng cho kh\u00e1ch h\u00e0ng ho\u1eb7c \u0111\u1ed1i t\u00e1c nh\u1eefng s\u1ea3n ph\u1ea9m c\u00f3 n\u1ed9i dung th\u1ec3 hi\u1ec7n v\u0103n h\u00f3a truy\u1ec1n th\u1ed1ng c\u1ee7a Vi\u1ec7t Nam. M\u00f3n qu\u00e0 c\u00f3 th\u1ec3 l\u00e0 tranh \u0110\u00f4ng H\u1ed3, nh\u1eefng s\u1ea3n ph\u1ea9m th\u1ee7 c\u00f4ng m\u1ef9 ngh\u1ec7 t\u1eeb l\u1ee5c b\u00ecnh, s\u1ecd d\u1eeba,..\u0111\u1eadm \u0111\u00e0 b\u1ea3n s\u1eafc Vi\u1ec7t. \u0110\u00e2y l\u00e0 m\u00f3n qu\u00e0 \u00fd ngh\u0129a \u0111\u1ec3 t\u1eb7ng kh\u00e1ch h\u00e0ng, nh\u1ea5t l\u00e0 kh\u00e1ch h\u00e0ng n\u01b0\u1edbc ngo\u00e0i trong d\u1ecbp t\u1ebft \u0111\u1ebfn, xu\u00e2n v\u1ec1.<\/span><br \/>\n<span style=\"font-weight: 400\">\u0110\u1ec3 h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p g\u1eedi qu\u00e0 t\u1eb7ng tri \u00e2n \u0111\u1ebfn kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ed1i t\u00e1c th\u00e2n thi\u1ebft kh\u1eafp c\u1ea3 n\u01b0\u1edbc nh\u00e2n d\u1ecbp cu\u1ed1i n\u0103m, Boxme mang \u0111\u1ebfn d\u1ecbch v\u1ee5 ph\u00e1t qu\u00e0 t\u1eb7ng, h\u00e0ng m\u1eabu gi\u00fap kh\u00e1ch h\u00e0ng t\u1ed1i \u01b0u hi\u1ec7u qu\u1ea3 ti\u1ebfp th\u1ecb qu\u00e0 t\u1eb7ng m\u00e0 v\u1eabn ti\u1ebft ki\u1ec7m chi ph\u00ed t\u1ed1i \u0111a. Theo \u0111\u00f3, Boxme s\u1ebd s\u1ebd nh\u1eadn qu\u00e0 t\u1eb7ng t\u1eeb ph\u00eda doanh nghi\u1ec7p, x\u1eed l\u00ed \u0111\u00f3ng g\u00f3i chuy\u00ean nghi\u1ec7p t\u1ea1i kho, chuy\u1ec3n ph\u00e1t nhanh qu\u00e0 t\u1eb7ng \u0111\u1ebfn kh\u00e1ch h\u00e0ng trong th\u1eddi gian ng\u1eafn nh\u1ea5t, \u0111\u1ed3ng th\u1eddi thu nh\u1eadn ph\u1ea3n h\u1ed3i ch\u00ednh x\u00e1c t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng. T\u1eeb \u0111\u00f3, chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb qu\u00e0 t\u1eb7ng s\u1ebd \u0111\u1ea1t hi\u1ec7u qu\u1ea3 g\u1ea5p \u0111\u00f4i v\u1edbi chi ph\u00ed th\u1ea5p nh\u1ea5t ngay c\u1ea3 trong nh\u1eefng ng\u00e0y th\u00e1ng b\u1eadn r\u1ed9n cu\u1ed1i n\u0103m.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cu\u1ed1i n\u0103m l\u00e0 th\u1eddi \u0111i\u1ec3m th\u00edch h\u1ee3p \u0111\u1ec3 g\u1eedi t\u1eb7ng nh\u1eefng m\u00f3n qu\u00e0 cho kh\u00e1ch h\u00e0ng ho\u1eb7c \u0111\u1ed1i t\u00e1c nh\u01b0 m\u1ed9t l\u1eddi tri \u00e2n, \u0111\u1ed3ng th\u1eddi c\u0169ng th\u1ec3 hi\u1ec7n mong mu\u1ed1n ph\u1ee5c v\u1ee5 ho\u1eb7c h\u1ee3p t\u00e1c l\u00e2u d\u00e0i t\u1eeb ph\u00eda doanh nghi\u1ec7p. \u0110\u00e2y l\u00e0 ho\u1ea1t \u0111\u1ed9ng r\u1ea5t c\u1ea7n thi\u1ebft m\u00e0 b\u1ea5t c\u1ee9 doanh nghi\u1ec7p n\u00e0o [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":79790,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[840],"tags":[426],"class_list":["post-79788","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tmdt","tag-giai-phap-fulfillment"],"_links":{"self":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/79788","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/comments?post=79788"}],"version-history":[{"count":0,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/posts\/79788\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media\/79790"}],"wp:attachment":[{"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/media?parent=79788"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/categories?post=79788"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/boxme.asia\/vi\/wp-json\/wp\/v2\/tags?post=79788"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}